Factors Affecting Consumer Buying Behaviour, Consumer Satisfaction and Consumer Loyalty in the Ghee Industry- A Perspective of Bangalore Ghee Market

Title

Factors Affecting Consumer Buying Behaviour, Consumer Satisfaction and Consumer Loyalty in the Ghee Industry- A Perspective of Bangalore Ghee Market

Subject

Management

Description

Asian Journal of Research in Business Economics and Management, Vol. 7, Issue 2, pp. 18-34, ISSN No. 2249- 7307

Creator

Iyer, Suresh

Publisher

Asian Journal of Research in Business Economics and Management

Date

Language

English

Citation

Iyer, Suresh, “Factors Affecting Consumer Buying Behaviour, Consumer Satisfaction and Consumer Loyalty in the Ghee Industry- A Perspective of Bangalore Ghee Market,” CHRIST (Deemed To Be University) Institutional Repository, accessed April 24, 2024, http://archives.christuniversity.in/items/show/1661.

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