Effect of ethnocentrism and attitude towards foreign brands in purchase decision /

Title

Effect of ethnocentrism and attitude towards foreign brands in purchase decision /

Subject

Management

Description

Vision, Vol.24, Issue 3, pp. 1-10

Creator

Tijo Thomas, Naveli Singh and K.G. Ambady

Publisher

Sage

Date

2019

Language

English

Type

Journal Article

Citation

Tijo Thomas, Naveli Singh and K.G. Ambady, “Effect of ethnocentrism and attitude towards foreign brands in purchase decision /,” CHRIST (Deemed To Be University) Institutional Repository, accessed July 19, 2024, https://archives.christuniversity.in/items/show/1991.

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