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Do gender diversity and leadership style influence team performance and innovation among the employees: Evidence from the IT sector
The aim of this chapter is to investigate the influence of gender diversity and leadership style on team performance and innovation of potential teams in the information technology sector. A questionnaire was developed, and a sample of 403 responses were collected from the employees. The analysis of the collected data was done using statistical tests of correlation and logistical regression, in order to understand the relationship and impact of gender diversity and leadership style on team performance and innovation potential of teams. The following findings emerged from the analysis. The findings reveal that there is a positive and significant relationship between gender diversity, leadership style, team performance, and innovation. Also, the result from logistics regression evidence that gender diversity and communication have an impact on team performance, whereas organisational culture and communication have an impact on innovation potential within teams. 2024, IGI Global. All rights reserved. -
Do geopolitical tensions instigate mindless following in stock markets? An empirical enquiry into the indices of CNX Nifty HFT
Geopolitical tensions between nations play a crucial role in triggering volatility and affecting the investors behavior in stock markets. This empirical work attempts to detect the traces of herding and bubble embedded in the Indian stock indices of CNX Nifty 50 and CNX Nifty 100 (both in High-Frequency Trading domains) during the latest events of geopolitical tensions escalated between India-China and India-Pakistan. An event window approach is employed to capture the impact of these events on herding behavior and information uncertainty in the considered stock indices. Multifractal Detrended Fluctuation Analysis (MFDFA) is applied to compute the Hurst value in all the trading days of the event window. The results of both indices exhibit conclusive evidence of herding and bubble formation during the overall period of geopolitical tensions between India-China and India-Pakistan. However, the degree of herding in the stock indices intensifies to a profound pattern when the tensions between India and China escalated into deadly violent clashes, and also during the heightened tensions between India and Pakistan that eventually ended up in airstrikes across the boundaries. The overall level of information uncertainty depicted by entropy is within control. The volatility in these stock indices has been confirmed to follow a unidirectional pattern. Krishna T. A., Suresha B., 2021 -
Do institutional quality and capital account openness affect capital flow? Evidence from Asian bond markets
Capital inflow into local bond markets helps countries with infrastructure financing, funding fiscal deficit, enhancing bond market liquidity, and diversifying investment portfolios globally. This study aims to assess the impact of institutional quality and capital account openness on capital inflow into Asian local bond markets for the period 20022023. For reflecting Asian bond markets, seven countries, namely, China, Malaysia, South Korea, Japan, the Philippines, Indonesia, and Thailand, have been considered. The rule of law, regulatory quality, control of corruption, voice & accountability, political stability, and government effectiveness indices are the various proxies considered in this study to measure the different aspects of institutional quality. Further, the Chinn-Ito index is employed to measure capital account openness. Fixed effect, random effect, and pooled data ordinary least squares are employed as different forms of panel data estimation methods in this study. Moreover, Breusch-Pagan LM and Hausman tests are performed to select the most efficient estimation method. This study reveals that the rule of law, regulatory quality, and control of corruption have a positive influence on capital inflow at a 5% significance level and political stability at a 1% significance level. In contrast, capital account openness has a negative impact at a 1% significance level. However, neither voice & accountability nor government effectiveness have a significant influence over capital inflow. These findings suggest improving the rule of law and regulatory quality, creating policies for political stability, stringent acts against corruption, and controlling capital account openness to encourage capital inflow into local bond markets. Swarupa Ranjan Panigrahi, Suresha B., Krishna T. A., Latha Ramesh, Nijumon K. John, 2025. -
Do Investors Tend to Overreact when Investing in Clean Energy Stock Indices?
Due to climate change, investors are increasingly interested in clean energy stocks attracting many investors due to clean energy prospects. This paper analyses investor overreactions to long-term prices in various clean energy stock indices, such as Clean Energy Fuels (CLNE), Global Clean Energy (GCEI), as well as the Dow Jones Industrials (DJI) stock index, over the period from 24 February 2022 to 23 May 2024. The results show that the Global Clean Energy (GCEI) clean energy stock index rejects H0 at the 16-day lag at a significance level of 1%; similarly, the Clean Energy Fuels (CLNE) index rejects the null hypothesis at lags 8, 9, 10, 11 and 12 days, both indices show negative serial autocorrelation, which means that price movements are not entirely random and are influenced by prior price movements. This evidence could mean that investors overreact to the information that reaches the market. On the other hand, the ETF (PWYF) and the Dow Jones Industrial Stock Index (DJI) show that the random walk hypothesis has not been rejected. In other words, these markets show that they are in equilibrium and that the existence of exaggerated reactions on the part of investors is not significant. The answer to the research question was partially accepted, so the Russian invasion of Ukraine in 2022 led to the partial presence of overreactions in these stock indices. In conclusion, investors operating in these markets should exercise caution and consider their risk tolerance before investing. Investors should, therefore, continue to monitor market trends and adjust their investment strategies accordingly. 2025, Econjournals. All rights reserved. -
Do Koreans hate Indians? Fact checking viral online videos calling out Korean racism
[No abstract available] -
Do Koreans hate Indians? Fact checking viral online videos calling out Korean racism
[No abstract available] -
Do Millennial Exhibit Environmentally Responsive Consumption BehaviorsA Study on Determinants of Green Purchase Decision?
The purchase behavior of green products is largely affected by the intention-action gap and skepticism present among consumers. The purpose of this study was to analyze the various factors that affect the purchase behavior of green products among millennials. The practical benefit of this research is that it will assist in the convergence of green marketing and environmental consumer behavior theories. The theory used in the study is the theory of planned behavior. It helps to understand the specific behaviors of consumers as a possibility of a particular behavioral intention. For this purpose, we identified five constructs, namely, Environmental Concerns and Belief (ECB), Eco-Labelling (EL), Green Packaging and Branding (GPB), Green Product, Premium, and Pricing (GPPP), and Consumers Beliefs Towards the Environment (CBTE). These constructs have helped in identifying and analyzing the various factors that affect the purchase behavior of green products among millennials. We analyzed the purchase behavior of green products using a questionnaire approach. For this descriptive study, there were 251 millennials as our respondents who were chosen using the convenience sampling technique. The data was collected through a structured questionnaire via Google form and was analyzed using regression analysis, correlation. It was found that the key factors of green marketing such as Environmental Concerns and Beliefs (ECB), Green Packaging and Branding (GPB), and Green Product, Premium and Pricing (GPPP) have a positive influence on Consumers Beliefs Towards the Environment (CBTE). It implies that by increasing the spending on green packaging and branding there will be a positive effect on consumers environmental beliefs. On the other hand, Eco-Labelling (EL) has a negative influence on Consumers Beliefs Towards the Environment (CBTE) and this is caused by skepticism present among millennials. 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG. -
Do social and environmental disclosures increase firm value evidence from indian companies
There is a clear shift in the way the companies report their performance through the communications with their stakeholders. Moving from mere profit, the companies are increasingly showing their non-financial performance in terms of sustainability and social responsibility. Companies not only want to just spend on sustainability, but also like to project their activities to gain image among the stakeholders; more often with a separate set of report called corporate sustainability report, which is based on the triple bottom-line (profit, people, and planet). This study focused on understanding the corporate social and environmental reporting trends of Indian non-financial companies and the impact on market valuation. The sample constituted of companies in the BSE-100 index and data for 5 financial years - from FY2010 to FY2014 - were used. This period was chosen as it witnessed several regulatory changes in the triple bottom line reporting in the form of new Companies Act, 2013 and Clause 55 of the listing agreement. Paired 'f' test and panel data regression model were used for analyzing the data. This study found that the level of social and environmental disclosures has significantly improved post business responsibility reporting and positively significantly influenced market valuation. -
Do Social Media Marketing Activities Help Create Masstige Brand Value of Fashion Brands Among Upper-middle-class Working Women
Upper-middle-class working women, due to their aspirational consumption behaviour, social mobility and high engagement in fashion trends, are a key segment for masstige brands. Their high involvement in social media makes it the right platform for masstige fashion brands to interact with them for elevated engagement. This study examines the impact of social media marketing activities like entertainment, interaction, trendiness, advertisements and customization on the dimensions of masstige brand value and its subsequent impact on brand loyalty and word of mouth among upper-middle-class working women. A quantitative approach was used to examine the correlation among the identified variables of the study. To analyse the projected relationships of the study, the authors examined the data by following a three-step approach: (a) exploratory factor analysis to identify underlying constructs, (b) confirmatory factor analysis to validate measurement models and (c) structural equation modelling to test hypothesized relationships. Results indicate that masstige brand value is enhanced by strategically designed social media marketing activities, strengthening brand loyalty and encouraging positive word of mouth. The findings of this study offer valuable implications for masstige fashion brands looking forward to optimizing their social media marketing strategies for building long-term consumer relationships. 2026 Indian Institute of Management Kozhikode -
Do the Dragons Move Together ; Co- Integrated and Casuality Study Among Chinese Bourses- A Curious Case of Hang Seng and Shangai Stock Exchange
Al- Barkaat Institute of Management Studies, Vol. 8, Issue 3, pp. 1-8, ISSN No. 0974-7281 -
Do the dragons move together; Co-integrated and causality study among chinese bourses- A curious case of Hang Seng and Shanghai stock exchange /
Al-Barkaat Journal of Finance and Management, Vol.8, Issue 2, pp.1-8, ISSN: 2229-4503. -
Do Tourists' Motives Alter Based on What They See on E-Sources of Information? An SEM Approach to Determine the Impact
With growing competition in the tourism industry and changing tourists' expectations, motives and behavior, marketers are at the outset to promote, position and brand their tourism destinations lucratively. Though there are many allied themes on destination branding and marketing arena, tourists' motives have been widely looked up as research emphasis the dynamic revamps being seen with the intervention of digital sources of information. However, research at this aspect is at gradual phase. This paper focuses on such a theme and tries to understand the significant impact of tourists' behavior towards esources of information on their motives. Literary sources have been analyzed and hypothesis has been formulated. To test the assumption, the research location has been chosen - a district in Tamil Nadu state which serves wide range of tourists' motives and bestowed with distinct tourism attractions. A Structured questionnaire containing the necessary items measuring the study factors has been floated to 422 tourists through convenient sampling technique. However, 327 have been rounded as the final sample after excluding the illegible responses. Three Stage Analysis has been performed where Exploratory Factor Analysis (EFA) has been sued for data reduction and exploring the new factors, Confirmatory Factor Analysis (CFA) has been used for identifying and confirming the individual models and Structural Equation Modelling (SEM) has been used for understanding the structural relationship between the factors. Model fit has been found for CFA and SEM. Significant impact has been found by tourists' behavior towards the esources of information on tourists' motives. Simple Percentage Analysis (SPA) has been used to analyze the distribution of respondents based on their personal factors. Suggestions to the marketers and policy makers have been provided through managerial implications. Theoretical recommendations have also been narrated. Copyright IJHTS. -
Do travel partners influence the emotional experience of tourists at destinations ? A short communication
This short communication is an extract from a major research work on understanding tourists experience and post touring behaviour and this portion intended to highlight the role of travel partners in tourists emotional experience at a destination. Intensive review of literary sources confirmed that this aspect was untapped and lacked research insights. A structured questionnaire containing the statements measuring tourists emotional experience and travel partners was floated to 400 tourists using convenient sampling technique. The data collection instrument also had questions on tourists personal factors. Sample size was rounded to 370 after removing the illegible responses. A multivariate analysis approach was employed to test whether travel partners influenced tourists emotional experience at a destination. The findings revealed that the emotional aspects such as pleasantness, excitement, calmness, happiness, energetic, friendly, and surprising were influenced by the tourists travel partners. 2021, Associated Management Consultants Pvt. Ltd.. All rights reserved. -
Doable production of highly fluorescent, heteroatom-doped graphene material from fuel coke for cellular bioimaging: An eco-sustainable cradle-to-gate approach
The manifold usage of fluorescent materials and their pliable association with optical imaging techniques have made great strides in unfolding the incredible potential of biotechnological research, particularly in cancer treatment, from point-of-care assay to clinical applications. Enlarged nuclei or numerous counts often indicate tumor growth activity, and these expressions can be visualized with the aid of fluorescence imaging. Therefore, developing highly fluorescent, biocompatible, and sustainable biomarkers for imaging is a vital necessity for their extensive application in cancer diagnosis and therapy. In this work, we have demonstrated the cradle-to-gate transformation of abundant and cheap fossil fuel coke into a fluorescent probe for bioimaging. Herein, for the first time, a facile strategy for modulating the emission characteristics of coke-derived graphene system via doping of heteroatoms has been reported. It is found that the doping of nitrogen atoms could strongly influence photophysical properties, giving rise to increased quantum yield (16%), extended fluorescence lifetime (8.51 ns), and higher photostability (92%). Moreover, the as-synthesized nitrogen-doped graphene derivative is used as a potential labelling agent for the cellular imaging of cancerous cells, as well as normal cells, at concentrations ranging from 0 to 100 ?g/mL. For 24h incubation, the cells cultured with a concentration of 25 ?g/mL were observed to have an appreciable fluorescence accompanied by significant biocompatibility, with a viability value of ?85%. Considering the heteroatom-induced emission characteristics and bioanalytical acuities, it is prospective that the coke-derived graphene system can be further explored to elucidate its significance in biomedical applications, without compromising on economic and environmental sustainability. 2022 Elsevier Ltd -
Doctoral Research by Youth: Analyzing the Role of Socio-Demographic Variables on Flourishing and Grit
The study examines the importance of socio-demographic variables like age, gender, family environment, and relationship with parents and friends in deter-mining non-cognitive traits such as flourishing and grit, during the tenure of doctoral research. The cross-sectional correlational study comprises 400 Ph.D. scholars from a Central University in India, who were given a personal data sheet, the Flourishing Scale and the Grit Scale, for assessment. The results of the F-test showed that flourishing was significantly related to age, family environment and relationship with friends, and grit was significantly related to family environment and relationship with friends. Analysis using Pearson correlation found a weak correlation between flourishing and the three subscales of grit, namely ambition, consistency of interest, and perseverance of effort. Findings suggest that the socio-demographic variables are important contributors in the long-term goal-oriented behaviors and that flourishing and grit are two related but not correlated variables that influence completion and attrition of the doctoral research. The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2023. -
Document Classification for Recommender Systems Using Graph Convolutional Networks
Graph based recommender systems have time and time again proven their efficacy in the recommendation of scientific articles. But it is not without its challenges, one of the major ones being that these models consider the network for recommending while the class and domain of the article go unnoticed. The networks that embed the metadata and the network have highly scalable issues. Hence the identification of an architecture that is scalable and which operates directly on the graph structure is crucial to its amelioration. This study analyses the accuracy and efficiency of the Graph Convolutional Networks (GCN) on Cora Dataset in classifying the articles based on the citations and class of the article. It aims to show that GCN based networks provide a remarkable accuracy in classifying the articles. 2021, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. -
Does AI matter in marketing? Unveiling the role of AI-driven marketing in quick grocery
This study explores the impact of AI-driven marketing techniques on consumer attitudes and purchase intentions in the growing Q-grocery sector. The increasing use of AI in digital marketing presents opportunities to examine its influence on consumer decision-making, yet its specific impact within grocery shopping apps remains underexplored.Using theStimulus-Organism-Response (SOR) model, this study examines how AI-driven marketing techniques, namely personalisation, smart search, and dynamic pricing, influence consumer behaviour. Data were collected from 327 respondents through an online survey targeting users of Q-grocery shopping apps in India. Structural Equation Modelling (SEM) was used to test the relationships between AI marketing techniques and consumer purchase intentions.Findings reveal that personalisation and smart search have a significant positive impact on purchase intention, while dynamic pricing showed no significant effect. Additionally, consumer hedonic and utilitarian attitudes were found to mediate the relationship between AI marketing techniques and purchase intention. By connecting AI marketing strategies to purchase intention and consumer attitudes, this research adds a new perspective on how digital tools can influence consumer decision-making. These findings hold broader implications for omnichannel environments, where consistency in AI-enabled experiences across digital and physical touchpoints is critical for sustaining engagement. It also provides valuable insights for marketers seeking to enhance engagement and increase sales through targeted AI-driven strategies. 2025 Informa UK Limited, trading as Taylor & Francis Group. -
Does brand association, brand attachment, and brand identification mediate the relationship between consumers willingness to pay premium prices and social media marketing efforts?
This study investigates the effects of social media marketing efforts (SMME) on smartphone brand identification, attachment, association, and willingness to pay premium prices. A survey of 320 smartphone users who followed official social media handles managed by smartphone companies was conducted for this purpose. PLS-SEM was used to analyse the collected data. The findings demonstrated importance of SMME dimensions. According to the studys findings, the smartphone brands SMMEs had significant impact on brand identification, brand association, and brand attachment. The results revealed that SMMEs had significant impact on willingness to pay the premium price. The findings also show that brand identification, attachment, and association mediated the relationship between SMMEs and willingness to pay a premium price. The findings of this study will be useful in developing social media marketing strategies for smartphones. This study demonstrates the use of social media marketing to promote mobile phones, particularly in emerging markets. Copyright 2024 Inderscience Enterprises Ltd. -
DOES COVID-19 AFFECT SHARIAH COMPLIANT STOCK? EVIDENCE FROM SELECTED OIC COUNTRIES
This study aims to examine the movements of Islamic stock markets in ten selected OIC (Organization of Islamic Cooperation) countries in relation to Covid-19 cases, providing a comprehensive analysis of market behavior during the pandemic. The countries-Saudi Arabia, Pakistan, Bangladesh, Turkey, Indonesia, Oman, Qatar, UAE, Kuwait, and Bahrain-were chosen based on their large Muslim populations. Data was collected over a one-year period from January 1, 2020, to January 31, 2021, analyzing the relationship between Covid-19 cases and Islamic stock market indices. The study employed co-integration tests to identify long-term relationships and the Vector Error Correction Model (VECM) to explore short-run dynamics. The co-integration test results show a significant long-run relationship between Covid-19 cases and Islamic stock markets in most of the selected OIC countries. Specifically, the Shariah indices in Pakistan, Bangladesh, Turkey, Qatar, UAE, Kuwait, and Bahrain have a positive and significant relationship with Covid-19 cases. Conversely, Saudi Arabia, Indonesia, and Oman exhibit a negative long-term relationship with Covid-19 cases, suggesting a different market response. These results suggest that countries with diversified economies, particularly those relying on natural resources such as oil and agriculture, were more resilient during the pandemic. This study provides novel insights into the unique responses of Islamic stock markets in OIC countries during the pandemic, highlighting regional differences in market behavior and recovery. It suggests that despite the global economic downturn, OIC countries present attractive investment opportunities, particularly due to their swift recovery and resource-based economies, offering a robust portfolio for investors during crises. 2024 by the author(s). -
Does Credit Rating Revisions Affect the Price of Common Stock: A Study of Indian Capital Market
The current investigation aims to assess the effect of credit assessment changes on the share prices of Indian companies from 2009 to 2019. The data of top 100 companies listed on National Stock Exchange (NSE) across 10 industries stem from CMIE databases. The excess stock return is compared with the market in a 15-day window around credit rating changes. The event effect on share prices is more in the pre-event window compared to the post-event window. Positive abnormal stock returns around upgrades through downgrades are statistically significant compared to upgrades. Credit ratings are not significant across industries, and agency nationality is a critical factor for calculating the intensity of price reaction. 2021 K. J. Somaiya Institute of Management.

