522
20
11858
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Title
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Articles
Article
Faculty Publications -Articles
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Assessing transmission excellence and flow detection based on Machine Learning
Subject
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Machine learning; Optical network; Packet switched optical network; Photonic switching; Scheduling algorithm
Description
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Excellence in transmission can be assessed in optical transport networks before providing any additional connections or upgrading the connections. Generally, the Physical Layer Model (PLM) is used to assess the transmission quality which has high probability in uncertainty and inaccuracy due to the circumstances of physical layer. The network efficiency is directly proportional to the margins. If the margins getting increases in the PLM, the efficiency of the network decreases. Maintaining the excellence in transmission is the biggest challenge when the margins getting increased. Other significant factors for excellence in transmission is scalable, minimum latency with maximum speed and energy efficient. Photonic switching is a hopeful solution for handling these challenges. Machine learning technique is proposed to assess the excellence of transmission and flow detection. ML-E and Precedence based scheduling algorithms are proposed for excellence of transmission and flow detection respectively. The proposed techniques justify variations, uncertainties in kits like fiber dilution, dispersion and optimizes PSON (packet switched optical network). Simulation results are demonstrated and the proposed work results indicates that it can outperform a benchmark in all aspects. 2022, The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature.
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Suresh A.; Kishorekumar R.; Kumar M.S.; Elaiyaraja K.
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Optical and Quantum Electronics, Vol-54, No. 8
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Springer
Date
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2022-01-01
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<a href="https://doi.org/10.1007/s11082-022-03867-6" target="_blank" rel="noreferrer noopener">https://doi.org/10.1007/s11082-022-03867-6</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85134045379&doi=10.1007%2Fs11082-022-03867-6&partnerID=40&md5=a570b9cfb2e578b005ce2a46a184f778" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85134045379&doi=10.1007%2fs11082-022-03867-6&partnerID=40&md5=a570b9cfb2e578b005ce2a46a184f778</a>
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ISSN: 3068919; CODEN: OQELD
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Online
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English
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Article
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Suresh A., Department of Networking and Communications, School of Computing, College of Engineering and Technology, SRM Institute of Science and Technology, SRM Nagar, Kattankulathur, Chengalpattu, Tamil Nadu, Chennai, 603203, India; Kishorekumar R., Department of Electronics and Communication Engineering, School of Engineering and Technology, CHRIST University, Karnataka, Bangalore, 560074, India; Kumar M.S., Department of CSE, SRM Valliammai Engineering College, Tamil Nadu, Chennai, 603203, India; Elaiyaraja K., Tech Lead, Eagle Software Pvt. Ltd., Tamil Nadu, Chennai, 600006, India
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Title
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Articles
Article
Faculty Publications -Articles
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Comprehensive Phytochemical, Anti-Oxidant and GC-MS Analysis of Strobilanthes jomyi P. Biju, Josekutty, Rekha & J.R.I.Wood
Subject
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analgesic; anti-oxidant assay; flavonoids; GC-MS analysis; mineral analysis; physicochemical activity; Phytochemistry
Description
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Background and Objective: Plant-based medication is one of the most established practices in the Indian medical field. Earlier, raw parts of plants were directly used to treat many health conditions. Later, the most valuable part was identified, separated the chemical compounds and treated various diseases. The plant Strobilanthes jomyi belongs to the family Acanthaceae, commonly called Elathumpadi. The study aimed to evaluate the physicochemical, mineral composition, phytochemical, anti-oxidant and GC-MS analysis of leaves stem and root of S. jomyi. Materials and Methods: Different vegetative parts of S. jomyi were extracted with the Soxhlet extraction method by using methanol as solvent. Physicochemical, phytochemical, mineral composition, anti-oxidant and GC-MS analyses were evaluated by different standard protocols. Results: The phytochemical analysis revealed that leaves contained more phenolic (87.40.44 mg gG1 of GAE), flavonoid (66.230.53 mg gG1 equivalent of QE), carbohydrate (44.71.28 mg gG1 of fresh weight), protein (17.70.76 mg gG1 of fresh weight), proline (46.80.15 mg gG1 of fresh weight) and chlorophyll (46.80.15 mg gG1 of fresh weight) content than the root and stem of methanolic extract. The non-enzymatic anti-oxidant assays of the methanolic extract showed the presence of higher anti-oxidant activities in leaves, followed by root and stem. The GC-MS study of the root, stem and leaves revealed medicinally important bioactive compounds like 2,4-di-tert-butyl phenol, phytol, squalene, phenol, neophytadiene and lupeol. Conclusion: Strobilanthes jomyi can be used as an alternative source of the ayurvedic system of medicine based on its phytochemical and antioxidant activity. 2023.
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Suresh A.; Xavier J.
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Asian Journal of Plant Sciences, Vol-22, No. 2, pp. 227-238.
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Asian Network for Scientific Information
Date
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2023-01-01
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<a href="https://doi.org/10.3923/ajps.2023.227.238" target="_blank" rel="noreferrer noopener">https://doi.org/10.3923/ajps.2023.227.238</a> <br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85153407936&doi=10.3923%2Fajps.2023.227.238&partnerID=40&md5=8d2767e6ed86ac1615bafc53b5d024ed" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85153407936&doi=10.3923%2fajps.2023.227.238&partnerID=40&md5=8d2767e6ed86ac1615bafc53b5d024ed</a>
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All Open Access; Gold Open Access
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ISSN: 16823974|LS; 2023-2024; Vol-1; 0264-0275
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Online
Language
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English
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Article
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Suresh A., Department of Life Sciences, CHRIST (Deemed to be University), Karnataka, Bengaluru, 560029, India; Xavier J., Department of Life Sciences, CHRIST (Deemed to be University), Karnataka, Bengaluru, 560029, India
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Articles
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Faculty Publications -Articles
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Title
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A pharmacognostic approach, including phytochemical and GC-MS analysis, targeted towards the authentication of Strobilanthes jomyi P. Biju, Josekutty, Rekha & J.R.I.Wood
Subject
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fluorescence analysis; GC-MS analysis; macroscopic and microscopic study; organoleptic analysis; phytochemical analysis; powder morphology
Description
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The genera Strobilanthes Blume have a rich history in therapeutic culture all over the world. Asian countries like India, China, Myanmar and Thailand still use Strobilanthes genus-based medicinal preparations for various diseases. Strobilanthes jomyi is a newly discovered species from Kerala, India. Some tribal communities of Kasaragod district still use S. jomyi leaf extract as a wound healing medication. The current study aims to investigate the pharmacognostic, phytochemical and GC-MS analysis of the leaves, stems and roots of S. jomyi. The microscopic, macroscopic, organoleptic, fluorescent, phytochemicals and GC-MS analysis of the leaves, stem, and root of S. jomyi were estimated using various standard protocols. The macroscopic and microscopic characters of leaves revealed the presence of non-glandular trichomes with paracytic stomata in the leaves. The transverse section of the stem and petiole showed the presence of raphides and the root showed the presence of tannin cells. Cystoliths were observed only in the petiole. Powder morphology of leaves, stems and roots revealed the presence of fibers, trichomes, palisade cells, spiral xylem vessels, bordered pit vessels and raphides. The vegetative part of S. jomyi powder exhibited various fluorescent coloration based on numerous chemical treatments along with different tastes, smells, colors and textures by organoleptic assays. Qualitative phytochemical analysis of different vegetative parts revealed the presence of flavonoids and other phytochemicals. GC-MS study revealed that lupeol a significant bioactive compound was present in all the vegetative parts of S. jomyi. The results acquired from this study can be used for the standardization, identification, quality and purity check of plant samples. The Author(s).
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Suresh A.; Xavier J.
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Plant Science Today, Vol-10, No. 2, pp. 232-246.
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Horizon e-Publishing Group
Date
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2023-01-01
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<a href="https://doi.org/10.14719/pst.2104" target="_blank" rel="noreferrer noopener">https://doi.org/10.14719/pst.2104</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85152957105&doi=10.14719%2Fpst.2104&partnerID=40&md5=01dc4e735f67f5c44e2493c29054b92d" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85152957105&doi=10.14719%2fpst.2104&partnerID=40&md5=01dc4e735f67f5c44e2493c29054b92d</a>
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All Open Access; Gold Open Access
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ISSN: 23481900
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Online
Language
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English
Type
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Article
Coverage
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Suresh A., Department of Life Sciences, CHRIST (Deemed to be University), Karnataka, Bangalore, 560 029, India; Xavier J., Department of Life Sciences, CHRIST (Deemed to be University), Karnataka, Bangalore, 560 029, India
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Articles
Article
Faculty Publications -Articles
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Exploring effect of instagram influencer likeability and personality traits on self-concept and impact on consumer buying intention towards cosmetic products
Subject
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Buying intentions; Likeability; Personality Traits; Self-concept; Self-congruity; Social media influencers
Description
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With the advent of visual micro-blogging platforms like Instagram the communication environment for businesses has certainly undergone massive change. Over the years these platforms have evolved and brands have had to adapt themselves to gain visibility among the millennial audience by being available on the social media platforms. The disruptive force of these social media platforms has a great impact on the consumer decision making processes. As a result, consumers now rely more on recommendation from their peers. The sharing of views, experiences, opinions and expectations online by the users on various social media platforms have become a trusted source of information for the consumers. This had led to brands connecting to online celebrities known as Social media influencers (SMI) to distribute information and influence consumer's product perceptions i.e., the concept of influencer marketing. SMI's are referred to as online opinion leaders with large numbers of followers to drive messages through their promotional posts. A lot of research has been done to study the impact of celebrity endorsements but currently there is a gap in research pertaining to consumer's perspective towards the SMI's and SMI's effects on consumers. The online survey of self -concept and alters its buying intentions when an influencer posts promotional conducted in the studies how the likeability and personality traits of an influencer affects the consumer understanding posts on Instagram. Significant relationships were found for both, the likability traits and consumer self-concept and personality traits and consumer self-concept. Also using predictive analysis, the extent to which each of the consumer self-concept statements affected the buying intentions was determined. These results provide practical implications for brand managers who plan to invest in influencer marketing. 2021 Ecological Society of India. All rights reserved.
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Suresh A.S.; Balaji V.
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Indian Journal of Ecology, Vol-48, pp. 56-63.
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Ecological Society of India
Date
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2021-01-01
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<a href="" target="_blank" rel="noreferrer noopener"></a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85113722210&partnerID=40&md5=e9d6c3ef974ba1c24dee9b61d22a405b" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85113722210&partnerID=40&md5=e9d6c3ef974ba1c24dee9b61d22a405b</a>
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ISSN: 3045250
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Online
Language
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English
Type
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Article
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh A.S., School of Business and Management, Christ University, Bangalore, 560 029, India; Balaji V., School of Business and Management, Christ University, Bangalore, 560 029, India
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Title
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Articles
Article
Faculty Publications -Articles
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Title
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A Study of Factors of Internet Addiction and Its Impact on Online Compulsive Buying Behaviour: Indian Millennial Perspective
Subject
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Compulsive Buying Behaviour; Consumer behaviour; FOMO; internet addiction; millennial generation; psychological variables
Description
An account of the resource
Compulsive Buying occurs when a person indulges in excessive purchasing overcome by social pressures and negative emotions. The main objective in this study is to garner insights into this issue from a marketing perspective and also to understand whether the millennials preference to avoid social contact physically but to crave for it in a virtual space has an impact. Conducted over a seven-month period with data collected and analyzed from 202 respondents in Bangalore, the study revealed that emotions like loneliness, depression, low self-esteem and anxiety encourage the respondents to go ahead and maintain relationships in a virtual space rather than engage in face-to-face interactions. Furthermore, it was realized that the growing Internet Addiction can also be positively related to online Compulsive Buying. This study is of high significance as it allows marketers to reach out and capture that segment of elusive customers who are always online and are guaranteed to make a purchase. Therefore, allowing companies can align their marketing strategies accordingly develop products and services, resulting in better sales revenues and repeat purchases. 2019 International Management Institute, New Delhi.
Creator
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Suresh A.S.; Biswas A.
Source
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Global Business Review, Vol-21, No. 6, pp. 1448-1465.
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Sage Publications India Pvt. Ltd
Date
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2020-01-01
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<a href="https://doi.org/10.1177/0972150919857011" target="_blank" rel="noreferrer noopener">https://doi.org/10.1177/0972150919857011</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85071500593&doi=10.1177%2F0972150919857011&partnerID=40&md5=53714190fe2d61bf8f4e0c3b60390c72" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85071500593&doi=10.1177%2f0972150919857011&partnerID=40&md5=53714190fe2d61bf8f4e0c3b60390c72</a>
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ISSN: 9721509
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Online
Language
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English
Type
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Article
Coverage
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Suresh A.S., Institute of Management CHRIST (Deemed to be University), Bengaluru, Karnataka, India; Biswas A., Institute of Management, CHRIST (Deemed to be University), Kolkata, West Bengal, India
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Title
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Reviews
Review
Faculty Publications- Reviews
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Title
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Factors affecting luxury brand consumption and its impact on consumer purchase intentions: An India fashion luxury goods sector perspective
Subject
The topic of the resource
Conspicuousness; Hedonic value; Luxury brands; Purchase Intention; Self-directedness; Uniqueness value; Utility value
Description
An account of the resource
This study identifies and analyses the psychographic and demographic factors that influence luxury brand purchase intention in the Indian context. It discusses the existing knowledge pertaining to luxury brand consumption and a conceptual framework is developed based on the review of literature. India's favorable demographic profile, the growing middle class, high disposable income and young population, has helped the Indian luxury market witness a tremendous growth. The research identifies what drives the luxury brand purchase intention for the Indian consumers amidst this growth and analyses how it differs based on demographic variables such as age, gender and income. Based on the model thus created, the research seeks to segment the Indian luxury fashion brand consumers according to the significant demographic and psychographic variables thus identified. A questionnaire on a Likert scale was administered to 250 respondents of different age, income and gender groups within the city of Bangalore. The data was then analyzed using correlation, regression, cluster and frequency analysis in SPSS. The functionality is the major value factors effecting purchase intention of Indian luxury fashion consumer. The other identified value factors are correlated to self and others directedness. Age and income also have a significant influence of purchase intention. It was also found that purchase intention varies between different age and income groups. Finally, it was found that Indian consumers can be segmented as Superficial Luxury seekers, Luxury-Indulgers, Luxury-Avoiders, Attention and approval seekers. 2021 Ecological Society of India. All rights reserved.
Creator
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Suresh A.S.; Sharma V.
Source
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Indian Journal of Ecology, Vol-48, pp. 92-99.
Publisher
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Ecological Society of India
Date
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2021-01-01
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<a href="" target="_blank" rel="noreferrer noopener"></a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85113776646&partnerID=40&md5=e62a9812b7c6833546238b8d66710c1f" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85113776646&partnerID=40&md5=e62a9812b7c6833546238b8d66710c1f</a>
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Restricted Access
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ISSN: 3045250
Format
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Online
Language
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English
Type
The nature or genre of the resource
Review
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh A.S., School of Business and Management, Christ University, Bangalore, 560 029, India; Sharma V., School of Business and Management, Christ University, Bangalore, 560 029, India
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Title
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Articles
Article
Faculty Publications -Articles
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Title
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Factors Influencing Association of Intermediaries in the Supply Chain of Consumer Healthcare Brands
Subject
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Consumer healthcare; Distributor; FMCG; Intermediaries; Super stockist; Supply chain
Description
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Purpose: The rural market in India provides tremendous scope for FMCG consumer healthcare companies to market their products because of a significant increase of rural purchasing power. Many empirical studies in this area highlight the challenges and opportunities for marketers in the FMCG space. Research articles are not in abundance to understand intermediaries' expectations in the supply chain specific to consumer healthcare products. The existing literature did not significantly address the challenges of channel partners in the rural market. The present study aims to determine the retailer expectations from manufacturers and channel members' mutual expectations in the FMCG distribution channel. Research design and Methodology: The present study adopted a qualitative research methodology. Fifty respondents from each level of distribution channel such as super-stockist, distributors and retailers in central India were identified and an interview method was adopted to collect the data. Results: Nineteen factors were identified to influence the intermediaries for involvement in the business with any FMCG brand. Factors like Profit margin, reverse logistics, credit terms, return on investment, timely payments were crucial for managing the expectations of all intermediaries. This study provides academic as well as practical implications in terms of enabling the industry to align its channel management strategies accordingly 2021 The Author(s) A. S. Suresh. All Rights Reserved.
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Suresh A.S.; Vasudevan M.; Vinod S.
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Journal of Distribution Science, Vol-19, No. 1, pp. 105-113.
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Korea Distribution Science Association (KODISA)
Date
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2021-01-01
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<a href="https://doi.org/10.15722/jds.19.1.202101.1.105" target="_blank" rel="noreferrer noopener">https://doi.org/10.15722/jds.19.1.202101.1.105</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85102262932&doi=10.15722%2Fjds.19.1.202101.1.105&partnerID=40&md5=a7ccc50836ee88573bb1a2f7034fb382" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85102262932&doi=10.15722%2fjds.19.1.202101.1.105&partnerID=40&md5=a7ccc50836ee88573bb1a2f7034fb382</a>
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Restricted Access
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ISSN: 17383110
Format
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Online
Language
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English
Type
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Article
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh A.S., Associate Professor, School of Business and Management, Christ University, Bangalore, India; Vasudevan M., Second Author. Assistant Professor, School of Business and Management, Christ University, Bangalore, India; Vinod S., Third Author. Associate Professor, School of Business and Management, Christ University, Bangalore, India
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https://archives.christuniversity.in/files/original/ed1bcd8d5a699ae126a6d823d6c15b70.pdf
ea58ae61f4d8c60cfb7d19cef2438359
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Title
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Thesis
PhD
PhD Thesis
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Title
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Exploring the multifaceted benefits of strobilanthes Jomyi P Biju Josekutty Rekha J R I Wood /
Subject
The topic of the resource
Life Science
Creator
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Suresh Abhiram - 2071701
Source
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CHRIST (Deemed to be University)
Date
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2023-04-02
Language
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English
Type
The nature or genre of the resource
PhD
-
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The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
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Articles
Article
Faculty Publications -Articles
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Casual nexus between firm ownership structure and market liquidity /
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Management
Description
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Asian Journal of Research in Banking and Finance, Vol.4, Issue 12, pp.12-22, ISSN No: 2249-7323.
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Suresh B and Dr. N. Murugan
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<a href="https://www.indianjournals.com/ijor.aspx?target=ijor:ajrbf&volume=4&issue=12&article=003" target="_blank" title="Casual nexus between firm ownership structure and market liquidity" rel="noreferrer noopener">https://www.indianjournals.com/ijor.aspx?target=ijor:ajrbf&volume=4&issue=12&article=003</a>
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Asian Research Consortium
Date
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2014-01-04
Language
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English
Type
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Journal Article
-
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Reviews
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Title
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Comparison of streams delineated using various SRTM, ASTER and Cartosat DEM
Subject
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ASTER; Cartosat; DEM; SRTM; Toposheets
Description
An account of the resource
Results from the study on the comparison of the stream network delineated from Shuttle Radar Topography Mission (SRTM) DEM, Advanced Space borne Thermal Emission and Reflection Radiometer (ASTER) DEM and Cartosat DEM with the stream network extracted from Toposheets concluded that SRTM DEM of 30m resolution was correlated well with the stream network extracted from SOI toposheets compared to ASTER and Cartosat DEM. It is recommended to utilise SRTM open access DEM of 30m resolution from research work carried out over the study area. 2021 Ecological Society of India. All rights reserved.
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Suresh D.; Priya M.G.; Vaishnavi B.
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Indian Journal of Ecology, Vol-48, No. 3, pp. 757-759.
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Ecological Society of India
Date
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2021-01-01
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<a href="" target="_blank" rel="noreferrer noopener"></a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85109607568&partnerID=40&md5=2f8c59122e813791b3fa7052524958a5" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85109607568&partnerID=40&md5=2f8c59122e813791b3fa7052524958a5</a>
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ISSN: 3045250
Format
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Online
Language
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English
Type
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Review
Coverage
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Suresh D., Department of Civil Engineering, Saveetha Engineering College, Chennai, 602 105, India; Priya M.G., Centre For Incubation, Innovation, Research and Consultancy (CIIRC), Jyothy Institute of Technology, Bangalore, 560 082, India; Vaishnavi B., CHRIST (Deemed to be University), Bengaluru, 560 029, India
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Title
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Articles
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Title
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Impact of Financial Literacy and Behavioural Biases on Investment Decision-making
Subject
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behavioural bias; cognitive illusions; Financial literacy; framing effect; herd mentality; heuristics; investment decisions
Description
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Investors financial literacy entails making sound investment decisions and the behavioural biases or irrational behaviour in decision-making that are collectively formed by heuristic bias, framing effect, cognitive illusions and herd mentality factors. The present study examines the combined impact of financial literacy and behavioural biases on investment decisions. A questionnaire was developed using Likert scaling technique to elicit study variables and collected data was analysed using SEM technique. The results showed that heuristic bias had a significant positive association with the creation of behavioural bias in decision-making. However, the framing effect, cognitive illusions and herd mentality have negative associations in the formation of behavioural biases. Further, investors often practice and follow heuristic biases rather than other irrational techniques for making investment decisions. Therefore, the financial literacy of individual investors has a significant impact on affecting stock market investment decisions. 2021 Fortune Institute of International Business.
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Suresh G
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FIIB Business Review, Vol-13, No. 1, pp. 72-86.
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Sage Publications India Pvt. Ltd
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2024-01-01
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<a href="https://doi.org/10.1177/23197145211035481" target="_blank" rel="noreferrer noopener">https://doi.org/10.1177/23197145211035481</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85113354999&doi=10.1177%2F23197145211035481&partnerID=40&md5=8c6b30456cfec3f52427caa2cb4b0c37" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85113354999&doi=10.1177%2f23197145211035481&partnerID=40&md5=8c6b30456cfec3f52427caa2cb4b0c37</a>
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ISSN: 23197145
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Online
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English
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Article
Coverage
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Suresh G, Department of Commerce, CHRIST (Deemed to be University), Karnataka, Bangalore, India
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Articles
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Evaluating the performance of indian banks: Eagles model approach
Description
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Sound financial health of a bank is the guarantee not only to its depositors but is also equally significant for the shareholders, employees and whole economy as well. Various steps and policies have been made from time to time, to measure the financial position of each bank and manage it efficiently and effectively. The introduction of new banking policies and technological advances put banks into more complex and risky situations. CAMEL model is widely used tool for measuring the efficiency and performance of banks which has been proved to be outdated. EAGLES model is a proper tool to measure the financial performance as well as the soundness of banks in a more determinate, objective and consistent manner, as the banks are being analyzed on the output ratios. The present study aimed at finding out the financial performance and soundness of selected Indian commercial banks, analyzing six major parameters which are key success factors of every bank today. Indian Institute of Finance.
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Suresh G.; Arun Krishnan P.
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Finance India, Vol-34, No. 3, pp. 999-1024.
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Indian Institute of Finance
Date
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2020-01-01
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<a href="" target="_blank" rel="noreferrer noopener"></a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85098537133&partnerID=40&md5=4372b83b2b17fd595ad47fe518dacba5" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85098537133&partnerID=40&md5=4372b83b2b17fd595ad47fe518dacba5</a>
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ISSN: 9703772
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Online
Language
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English
Type
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Article
Coverage
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Suresh G., CHRIST (Deemed to be University), Department of Commerce, Hosur Rd, Bhavani Nagar, S.G. Palya, Bengaluru, 560029, Karnataka, India; Arun Krishnan P., CHRIST (Deemed to be University), The School of Business and Management, Hosur Rd, Bhavani Nagar, S.G. Palya, Bengaluru, 560029, Karnataka, India
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Articles
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Title
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Parental Perception of the Effectiveness of Online Classes for Primary School Children: A Mixed-Methods Approach
Subject
The topic of the resource
COVID-19; Holistic Development; Learning Effectiveness; Mixed Method; Online Class; Primary School Children
Description
An account of the resource
The unprecedented measures to control the spread of COVID-19 have affected both students and parents as education institutions have almost overnight shifted to virtual platforms. This study explores the effectiveness of online classes on primary school children s performance and investigates online classes impact on children s behaviour and holistic development. It explores the impact of online classes on parents workload by adopting a sequential research method. The data were collected using Google form and telephonic interviews with randomly selected parent respondents. Results exhibit that online classes are ineffective, and there is an indicative change in children s behaviour. Also, the lack of social interaction with peers and teachers, and minimal physical activities, have made online sessions monotonous for children. Parents have been experiencing an increased workload, as they are expected to be mentors, curators, and personal tutors for their children. The study emphasizes a need for exclusive curriculum and pedagogy development suitable for online classes. Copyright 2022, IGI Global.
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Suresh G.; Kumara Naveen R.; Sunil M.P.
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International Journal of Virtual and Personal Learning Environments, Vol-12, No. 1
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IGI Global
Date
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2022-01-01
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<a href="https://doi.org/10.4018/IJVPLE.307022" target="_blank" rel="noreferrer noopener">https://doi.org/10.4018/IJVPLE.307022</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85149871211&doi=10.4018%2FIJVPLE.307022&partnerID=40&md5=cc3a98d8485576f33d04aee9872a17eb" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85149871211&doi=10.4018%2fIJVPLE.307022&partnerID=40&md5=cc3a98d8485576f33d04aee9872a17eb</a>
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ISSN: 19478518
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Online
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English
Type
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Article
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh G., Christ University, India; Kumara Naveen R., Christ University, India; Sunil M.P., Christ University, India
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Articles
Article
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Title
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Whether CSR is internalized in corporate India? An empirical study
Subject
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Business; Corporate social responsibility; India; Society
Description
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Purpose: The purpose of this research paper is to examine whether Corporate Social Responsibility is internalized in Corporate India?. Design/Methodology/Approach: The primary data were used to meet this papers main objective. The structured questionnaires were sent to 2100 managerial people in different sectors of corporate through email and finally 318 responses were received. These figures represent an acceptable response rate of 15 %. The collected were analysed and identified the findings with the help of appropriate statistical tools. Findings: The results demonstrate that there is significant difference among senior and top managers of the corporate India towards internalisation of CSR practices. Further, there is no difference between the managers personal profile and their perceptions CSR practices. The identified results are having managerial implications in the Corporate in India. Originality/Value: The authors main contributions are: Theoretical approach particularly stakeholder model of CSR has been discussed and made it link to the present days CSR practices of corporate India. Secondly the identified results are having managerial implications towards successful CSR strategy for the corporate India. 2019, Institute of Advanced Scientific Research, Inc.. All rights reserved.
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Suresh G.; Munuswamy J.
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Journal of Advanced Research in Dynamical and Control Systems, Vol-11, No. 9 Special Issue, pp. 1081-1090.
Publisher
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Institute of Advanced Scientific Research, Inc.
Date
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2019-01-01
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<a href="https://doi.org/10.5373/JARDCS/V11/20192675" target="_blank" rel="noreferrer noopener">https://doi.org/10.5373/JARDCS/V11/20192675</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85074116278&doi=10.5373%2FJARDCS%2FV11%2F20192675&partnerID=40&md5=899c5fec2b6e63e35f03a43512343724" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85074116278&doi=10.5373%2fJARDCS%2fV11%2f20192675&partnerID=40&md5=899c5fec2b6e63e35f03a43512343724</a>
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ISSN: 1943023X
Format
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Online
Language
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English
Type
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Article
Coverage
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Suresh G., CHRIST (Deemed to be University), Bangalore, India; Munuswamy J., Department of Accounting and Finance, Ambo University, Woliso Campus, Ethiopia
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Articles
Article
Faculty Publications -Articles
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Mobile banking technology adoption model: Revisiting the tam approach
Subject
The topic of the resource
Behavioral intention; Perceived ease of use; Perceived social influence; Perceived trust; Perceived use; Technology udoption model (tam)
Description
An account of the resource
The user acceptance of Mobile banking technology is limited in terms of appropriate measurement variables. In M-banking practice, the influencing factors and the relationship with adoption is unrevealed. The data was collected through crowd sourcing method which is considered to be most relevant method. The results of hypotheses testing and SEM analysis showing that the relationship between the perceived usefulness and behavioral intention is significant direct relationship is existed in the same way perceived trust on the m-bankers has direct effect on m-banking user behavioral intention. The Perceived Ease of Use and Perceived Social Influence is not significantly influencing the behavioral intention but the important missed constructs, Perceived Trust along with Perceived Usefulness is highly influencing the M-banking users. The M-banking App developers should emphasis on need based apps and must incorporate strong security aspects for eliminating model risk associated with the M-banking application. The present study developed a new measurement variable called Perceived Social Influence and Perceived Trust along with Perceived Usefulness and Perceived Ease of Use of original TAM which are hypothesized to adopt M-banking technology. For M-Banking technology services, the original TAM did not hold good as there was an absence of a crucial factor for M-banking, Perceived Trust and Social Influence. 2019, Institute of Advanced Scientific Research, Inc. All rights reserved.
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Suresh G.; Sunil M.P.; Khannakhanna A.
Source
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Journal of Advanced Research in Dynamical and Control Systems, Vol-11, No. 4, pp. 1407-1415.
Publisher
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Institute of Advanced Scientific Research, Inc.
Date
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2019-01-01
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<a href="" target="_blank" rel="noreferrer noopener"></a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85066744328&partnerID=40&md5=0b3ef05da3dd74a3147811ac2c82e205" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85066744328&partnerID=40&md5=0b3ef05da3dd74a3147811ac2c82e205</a>
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ISSN: 1943023X
Format
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Online
Language
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English
Type
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Article
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh G., Christ (Deemed to be University), Bangalore, Karnataka, India; Sunil M.P., Christ (Deemed to be University), Bangalore, Karnataka, India; Khannakhanna A., Christ (Deemed to be University), Bangalore, Karnataka, India
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Articles
Article
Faculty Publications -Articles
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Hybrid Bayesian and modified grey PROMETHEE-AL model-based trust estimation technique for thwarting malicious and selfish nodes in MANETs
Subject
The topic of the resource
Bayesian bestworst method (BBWM); Cooperation; Grey Theory; Mobile ad hoc networks (MANETs); The preference ranking organization method for enrichment of evaluations (PROMETHEE)
Description
An account of the resource
Cooperation among mobile nodes during the routing process is indispensable for attaining reliable data delivery between the source and destination nodes in the Mobile ad hoc networks (MANETs). This cooperation between mobile nodes sustains the performance of the network especially when they are been deployed for handling an emergency scenario like forest fire, flooding, and military vehicle monitoring. In specific, the criteria considered for determining the cooperation degree of mobile nodes attributed towards the routing proves is dynamic and uncertain. In this paper, Hybrid Bayesian, and Modified Grey PROMETHEE-AL Model-based Trust Estimation (MGPALTE) technique is proposed for thwarting Malicious and Selfish Nodes for enforcing cooperation between the mobile nodes in MANETs. It specifically utilized Bayesian BestWorst Method method for generating the set of weights related to objective group criteria. It is also used for aggregating the judgements of cooperation determined during indirect monitoring process. Moreover, Grey theory is integrated with the classical PROMETHEE for improving its efficacy in terms of accuracy with respect to ranking of mobile nodes participating in the process of routing. This proposed MGPALTE technique isolated the malicious mobile nodes from the routing path depending on the threshold of detection. The simulation results of the proposed MGPALTE technique confirmed better packer delivery rate of 19.21%, improved throughput of 22.38%, minimized delay of 23.19%, and reduced end-to-end delay of 21.36%, better than the competitive cooperation enforcement strategies with different number of mobile nodes in the network. The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2023.
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Suresh J.; Sahayaraj J.M.; Rajakumar B.; Jayapandian N.
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Wireless Networks, Vol-30, No. 3, pp. 1697-1718.
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Springer
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2024-01-01
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<a href="https://doi.org/10.1007/s11276-023-03605-0" target="_blank" rel="noreferrer noopener">https://doi.org/10.1007/s11276-023-03605-0</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85181190494&doi=10.1007%2Fs11276-023-03605-0&partnerID=40&md5=b8f76b01e09e36b724dad2df2780f8c1" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85181190494&doi=10.1007%2fs11276-023-03605-0&partnerID=40&md5=b8f76b01e09e36b724dad2df2780f8c1</a>
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ISSN: 10220038; CODEN: WINEF
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Online
Language
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English
Type
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Article
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh J., Department of Computer Science and Engineering, CARE College of Engineering, Tamil Nadu, Trichy, 620009, India; Sahayaraj J.M., Department of Electronics and Communication Engineering, Sri Indu College of Engineering and Technology, TS, Hyderabad, 501510, India; Rajakumar B., Department of Artificial Intelligence, Saveetha School of Engineering, Thandalam, Chennai, 602 105, India; Jayapandian N., Department of Computer Science and Engineering, School of Engineering and Technology, Christ University, Kengeri Campus, Bangalore, India
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Title
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Conference Papers
Conference Paper
Faculty Publications- Conference Papers
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Title
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The Role of Machine Learning Analysis and Metrics in Retailing Industry by using Progressive Analysis Pattern Technique
Subject
The topic of the resource
Customer Prediction methodology; Machine learning; Pattern Mapping; Progressive analysis; Utility mining Approach
Description
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Analyzing customer purchasing data has been a challenging task for data analyzers. Even though lots of methods are introduced in this kind of research but still many barriers are there to finding the optimal pattern. Consider customer buying data is used to examine the types of parameters which is influence the customer. In this proposed work, Progressive Analysis Pattern Technique (PAPT) to predict future customer buying patterns in online shopping. We incorporated dynamic data handling prior to the proposed methodology. It will give ample purpose for the organization's perspective because the proposed work primarily focused on customer features related to the number of product quantities and product price variations of the previous purchase. Marketing strategies are most effective if they are focused to the exact client requirements. A Significant mission in campaign planning is deciding which customer to target. This research paper focusses on empirical targeting models. 2023 IEEE.
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Suresh K.; Donald A.C.; Subramani R.; Robert N.R.
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Proceedings of the International Conference on Intelligent and Innovative Technologies in Computing, Electrical and Electronics, ICIITCEE 2023, pp. 1216-1220.
Publisher
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Institute of Electrical and Electronics Engineers Inc.
Date
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2023-01-01
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<a href="https://doi.org/10.1109/IITCEE57236.2023.10091071" target="_blank" rel="noreferrer noopener">https://doi.org/10.1109/IITCEE57236.2023.10091071</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85156146793&doi=10.1109%2FIITCEE57236.2023.10091071&partnerID=40&md5=b2c8c1fdc76f8d887f02d95923ae1158" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85156146793&doi=10.1109%2fIITCEE57236.2023.10091071&partnerID=40&md5=b2c8c1fdc76f8d887f02d95923ae1158</a>
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ISBN: 978-166546263-1
Format
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Online
Language
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English
Type
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Conference paper
Coverage
The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant
Suresh K., CHRIST (Deemed to Be University), Department of Computer Science, Central campus, Bangalore, India; Donald A.C., CHRIST (Deemed to Be University), Department of Computer Science, Central campus, Bangalore, India; Subramani R., CHRIST (Deemed to Be University), Department of Computer Science, Bangalore, India; Robert N.R., CHRIST (Deemed to Be University), Department of Computer Science, Central campus, Bangalore, India
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Articles
Article
Faculty Publications -Articles
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Title
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ITBC Controlled IPWM for Solar Based Wide Range Voltage Conversion System
Subject
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Dual energy storage system; ESD; IPWM; Isolated tiny bidirectional DCAC converter; Solar energy
Description
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This paper presents an isolated tiny or micro-bidirectional DCAC converter (ITBC) that operates in a single-phase, single-stage, bidirectional, and isolated configuration. The converter utilises a voltage-in-phase PWM (IPWM) control scheme to regulate the potential conversion ratio of the converter, enabling it to handle a wide voltage range. The converter also enables smooth power flow direction changes and can achieve soft switching, resulting in high efficiency. A unidirectional current controller can be used for both DCAC and ACDC modes. The paper provides detailed information about the micro-inverter's working principles, design procedure, characteristics, and control strategy. The proposed solution is verified by a 500-watt test bench model with a voltage input range of 30 volts to 50 volts. 2024 IETE.
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Suresh K.; Parimalasundar E.
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IETE Journal of Research, Vol-70, No. 4, pp. 4278-4286.
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Taylor and Francis Ltd.
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2024-01-01
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<a href="https://doi.org/10.1080/03772063.2023.2217788" target="_blank" rel="noreferrer noopener">https://doi.org/10.1080/03772063.2023.2217788</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85161454284&doi=10.1080%2F03772063.2023.2217788&partnerID=40&md5=a969f44723acd7e77ca140bee90618fb" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85161454284&doi=10.1080%2f03772063.2023.2217788&partnerID=40&md5=a969f44723acd7e77ca140bee90618fb</a>
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ISSN: 3772063
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Online
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English
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Article
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Suresh K., Department of EEE, CHRIST (Deemed to be University), Bangalore, India; Parimalasundar E., Department of EEE, SVEC, Tirupati, India
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Fault Analysis and Clearance in FL-APC DC-AC Converter; [Analyse et imination des dauts dans le convertisseur CC-CA FL-APC]
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The traditional active neutral-point-clamped (APC) dc-ac converter maintains great common-mode voltage with high-frequency (CMV-HF) reduction capability, so it has limited voltage gain. This article presents a new five-level APC (FL-APC) dc-ac converter capable of voltage step-up in a single-stage inversion. In the suggested design, a common ground not only reduces the CMV-HF but also improves dc-link voltage usage. While comparing with traditional two-stage FL-APC dc-ac converter, the proposed design has lower voltage stresses and greater uniformity. While improving overall efficiency, the suggested clamped dc-ac converter saves three power switches and a capacitor. Modeling and actual tests have proven the suggested APC inverter's overall operation, efficacy, and achievability. The proposed circuit is finally tested with fault clearance capability. 2023 IEEE.
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Suresh K.; Parimalasundar E.
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IEEE Canadian Journal of Electrical and Computer Engineering, Vol-46, No. 1
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IEEE Canada
Date
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2023-01-01
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<a href="https://doi.org/10.1109/ICJECE.2022.3220090" target="_blank" rel="noreferrer noopener">https://doi.org/10.1109/ICJECE.2022.3220090</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85164142005&doi=10.1109%2FICJECE.2022.3220090&partnerID=40&md5=0625e7dba18356dcfb6574ac79961ce5" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85164142005&doi=10.1109%2fICJECE.2022.3220090&partnerID=40&md5=0625e7dba18356dcfb6574ac79961ce5</a>
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ISSN: 26941783
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Online
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English
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Article
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Suresh K., The Department of Electrical and Electronics Engineering (EEE), Christ (Deemed to be University), Bengaluru, 560074, India; Parimalasundar E., The Department of Electrical and Electronics Engineering (EEE), Sree Vidyanikethan Engineering College, Tirupati, 517102, India
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Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
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Faculty Publications -Articles
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The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
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Newly designed single-stage dual leg DC-DC/AC buck-boost converter for grid connected solar system
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AC-DC conversion; DC-AC inversion; DC-DC boost conversion; DC-DC buck conversion; solar-grid integration
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This paper proposes a novel single-stage buck-boost inverter based on dual leg. Modulation techniques, working principle, guidelines for components design, and guidelines are discussed and presented. A theoretical concept is initially tested in Simulink platform and practically verified with a test bench model. A practical model is developed to verify the simulation model and tested different modes of operation are analyzed. The main advantages of the proposed work are as follows: The number of passive components is less, switching frequency components are not high so leakage current is very less, and voltage control in a wide range is achieved without using a DC link capacitor. High efficiency can be achieved due to multi-stage operation. This proposed work is suitable for high/low voltage PV-based energy conversion. Electromagnetic interference is also reduced due to continuous input current. 2023 John Wiley & Sons Ltd.
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Suresh K.; Parimalasundar E.
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International Journal of Circuit Theory and Applications, Vol-51, No. 11, pp. 5452-5469.
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John Wiley and Sons Ltd
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2023-01-01
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<a href="https://doi.org/10.1002/cta.3709" target="_blank" rel="noreferrer noopener">https://doi.org/10.1002/cta.3709</a>
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ISSN: 989886; CODEN: ICTAC
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Online
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English
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Article
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Suresh K., Department of Electrical and Electronics Engineering, Christ Deemed to be University, Bangalore, India; Parimalasundar E., Department of Electrical and Electronics Engineering, Sree Vidyanikethan Engineering college, Tirupati, India