1 20 148 https://archives.christuniversity.in/files/original/01e2ae7a79af7bd03b7def886efcb645.pdf 0d886a33cae0c53dc958bac926f2285d Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Impact of Russia-Ukraine crisis on international trade vis-a-vis energy: A critical analysis / Subject The topic of the resource Law Description An account of the resource The Russia-Ukraine crisis has had a significant impact on international trade vis-a-vis energy. The crisis has led to increased economic, political, and military tensions between the two countries, creating a ripple effect that has been felt around the world. The conflict has resulted in an increase in energy prices, volatile stock markets, and disrupted global financial flows. Additionally, it has created a greater sense of geopolitical instability, as the crisis has caused NATO to increase its presence in the region. Furthermore, it has led to increased embargoes against Russia, limiting their ability to trade with other countries. All of these impacts have had a ripple effect across the globe, negatively affecting economies and increasing geopolitical tensions. The Russia-Ukraine crisis has demonstrated the fragility of the global economy and the need for effective diplomatic solutions to be found in order to prevent further destabilizing effects. Creator An entity primarily responsible for making the resource Tomar, Vidhi - 22222204 Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/2a2c71724e98dc4b6e5303575ad5a69a.pdf 18c828cc93c5b40f0da006fe0bf1f728 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Social security concerns of students pursuing higher education during Russia-Ukraine conflict: Legal analysis / Subject The topic of the resource Law Description An account of the resource A stateless migrant is not considered a citizen or national of any country under the operation of its laws. Such a person has no recognized nationality or legal status and is therefore not entitled to the protection and benefits of any state. Stateless migrants may face significant difficulties in exercising their basic human rights, including the right to education, work, and access to healthcare, among others. There are many different concepts regarding migrants and stateless migrants. This research will emphasize upon the concept of stateless migrant and the Indian students those are pursuing higher education from Ukraine and that is disturbed because of the uncertain conflict happened in Ukraine. Migrant is defined as a person who leaves their country of origin to live in another country, while a stateless migrant is someone who does not have a recognized nationality. Both concepts are important to understand when considering the rights of individuals. However, this research will also encounter often challenges in ensuring that these rights should be respected and protected by the authorities. Creator An entity primarily responsible for making the resource Yadav, Shivani - 22222005 Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/40c7825c8b41631b3bd694e9d2060397.pdf 5382142075bed84d2bfcb0950f716a7b Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Cyber security laws in civil aviation in India: A critical analysis / Subject The topic of the resource Law Description An account of the resource Cybersecurity in civil aviation is becoming increasingly critical as the aviation industry in India continues to grow and evolve. With the increasing use of technology and automation in aviation, there is a growing risk of cyber threats that can affect the safety and security of civil aviation operations. This paper provides a critical analysis of the current state of cybersecurity in civil aviation in India. It examines the various cyber threats facing the aviation industry, the legal and regulatory framework for cybersecurity in India, and the measures that can be taken to enhance cybersecurity in civil aviation. The analysis highlights the need for a comprehensive and proactive approach to cybersecurity in civil aviation in India, including the implementation of robust cybersecurity policies and procedures, the adoption of international best practices, and the establishment of a dedicated cybersecurity framework for the aviation industry. Creator An entity primarily responsible for making the resource Singh, Satyarth - 22222203 Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/3b7dcd43c4c063cfd7b215c16d0afebd.pdf 631476f1f1645b8f8d557517d9241d64 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Piracy in fashion business and protection for the creativity of designers: A comparative study / Subject The topic of the resource Law Description An account of the resource The fashion business is one of the fastest-paced industries today. Beyond the simple act of selling clothing, a company's ability to create and capitalize on a distinctive brand is a crucial factor in achieving sustained success in this industry. When a style or brand becomes well-known, many others copy it mindlessly, which causes a huge loss for the people who made the original products. We also encounter fake products from well-known brands very often, which not only ruin the fashion industry but also pose a serious risk to the economy. Fashion nowadays thus goes beyond only clothing and accessories. The substantial expansion of the fashion industry is significantly influenced by intellectual property. “Intellectual property law may be used to safeguard the originality of a wide variety of creations, including those in the fashion industry. The types of intellectual property and their applicability to the fashion industry have only been touched on briefly. The purpose of this dissertation is to educate the reader about current fashion trends, hotly debated problems, and the importance of intellectual property rights in the fashion business”. Creator An entity primarily responsible for making the resource Goel, Prachi. Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/c90aa4e6f22301432fbb7115536a838d.pdf 66c8f9ff879d01aa0ddee6073a85d192 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Marriage, parenting and adoption issues for LGBTQ+ community in India and their human rights challenges: A critical analysis / Subject The topic of the resource Law Description An account of the resource The central facet of the concept of human rights is the equality of all people. Since everyone deserves respect, treating everyone equally is appropriate. Any act that diminishes that dignity is wrong because it violates the equality principle and makes discrimination more likely. Human rights are a topic that is hotly contested around the globe and is related to homosexuality. Only because of who they love and how they look do people everywhere become targets of violence and discrimination. Additionally, the LGBTQ+ community's civil rights, such as the right to marriage and the right to adopt, are not recognized on an equal footing with those of the heterosexual community. To have a family life with kids i.e. comparable to that of the heterosexual community, the LGBTQ+ community must have equal adoption rights. The LGBTQ+ community, however, is subject to discrimination under India's adoption laws, which prevents them from fully exercising their legal rights to adoption. The discrimination on the basis adoption laws, which are predicated on the binary knowledge of gender, violate several principles outlined in Articles 14, 15, and 21 of the Indian Constitution. Creator An entity primarily responsible for making the resource Padmini - 22222004 Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/aaeb801a6d6dfdf96bf69a62913ca696.pdf e976b1d53d97a6fece1e80b3b3a55ee8 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Addressing harassment against men through the lens of gender equality in India: A critical analysis / Subject The topic of the resource Law Description An account of the resource Harassment refers to harassment derives from the English verb harass plus the suffixment. The verb harass, in turn, is a loan word from the French, which was already attested in meaning torment, annoyance, bother, trouble.1 It refers to when an individual continually performs undesirable behaviour against a victim. This may include offensive language, rude and cruel remarks, but it must continue over time in order then it is considered as harassment. Harassment has many types like sexual harassment, mental harassment; workplace harassment, domestic harassment and many more it cover wide range of offence Harassment. Harassment against men is a serious issue that needs to be addressed in India, just as harassment against women does. It is important to approach this issue through the lens of gender equality, as both men and women should have the right to live free from harassment and violence. To start with, it is important to acknowledge that men can be victims of harassment and violence, and that this issue is not limited to women alone. Creator An entity primarily responsible for making the resource Yadav, Angel - 22222001 Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/212de12c7e1d16847e0c56fbf48a4f7b.pdf 9357782f180c349d06d0da08638343e4 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A critical analysis of artificial intelligence and the Indian legal framework with special reference to health data protection / Subject The topic of the resource Law Description An account of the resource India is one of the largest and fastest-growing markets for Artificial Intelligence technology, with a significant number of startups and established companies developing AI-driven solutions across various industries. However, the legal framework for AI in India is still evolving, and there is currently no specific law or regulation governing the development and use of AI. This lack of regulation creates significant challenges for businesses and policymakers, as it leaves many critical legal and ethical questions unanswered. Artificial Intelligence is rapidly transforming various industries, including healthcare, by providing tools that can help in the analysis and interpretation of medical data. However, the use of AI in the healthcare industry has raised concerns about the privacy and security of personal health information. This research provides a critical analysis of AI and the Indian legal system with special reference to health data protection. Creator An entity primarily responsible for making the resource Gupta, Akriti - 22222201 Publisher An entity responsible for making the resource available CHRIST (Deemed to be University) Date A point or period of time associated with an event in the lifecycle of the resource 2023-05-19 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Master's Dissertation https://archives.christuniversity.in/files/original/373694cc2707a617131b33aadbf8f0f6.pdf 95623dd4b5975d1d702da1310b3f4497 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Changes in portrayal of antagonists in post 9/11 American cinema- Case studies on 'The Joker' and 'Khan' / Subject The topic of the resource Media Studies Description An account of the resource Alfred Hitchcock said, the better the villain, the better the film. If cinema has been a mirror to our times, the characters that populate one are reflections of us- the manifestations of our times. The antagonists in cinema are all that we dread and fear presented in different degrees of hyperbole, and to unswervingly desire and cheer their downfall at the hands has been an enduring appeal of cinema. Creator An entity primarily responsible for making the resource Nair, Nikhil M. - 1324018 Source A related resource from which the described resource is derived Master of Science in Communication Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2015-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/3e05801cf3263be33b66b65b58dfab12.pdf dc8b83f5ad5f0190198c7792f6017a42 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A study on the politics of representation in the popular web series 'Permanent roommates' / Subject The topic of the resource Media Studies Description An account of the resource The television has been one of the most sought after modes of entertainment for audiences in India for a long time now. Programs aired on television channels mostly known as 'serials' generally have been accepted as the general form of entertainment thanks to this over the top content and storylines. A rapid growth in the technological sector has given viewers access to a whole new array of a great variety of entertainment programmes. Creator An entity primarily responsible for making the resource D‘Costa, Sheldon Dale. - 1537163 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/112bf4bbeda57c7a4ecf7ac7b99c119b.pdf c9ae50ae924ba7edd112b594b08a9dd0 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A psychoanalytical study of surrealist elements in films / Subject The topic of the resource Media Studies Description An account of the resource Psychoanalysis has over the years been a centre of attraction and intense research and study by critiques, psychologists, sociologists, etc. due to its unique outlook at the world, Freud’s psychoanalytical theories have found their way onto films, which use the creativity of visuals, sounds, effects etc to create the world Freud claims to be hidden behind the human consciousness. No film can escape psychoanalysis as it frames the underlying reasoning behind human behavior and thus this forms a most intriguing realm of study. Creator An entity primarily responsible for making the resource Dutta, Ankita. - 1537162 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/652e60aae7fa4221efe82a14dff6c4a6.pdf 31e279c9a41084f756772d5ce1091c8b Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource An analysis of online marketing strategies used by maggi during the 2015 crisis / Subject The topic of the resource Media Studies Description An account of the resource Online marketing has become an integral part of branding, advertising and marketing communication for any brand today. Communicating with the consumers at the time of crisis using the right marketing mix is essential and that is exactly what Maggi did during the crisis that the brand faced in 2015. Maggi had used online marketing strategies to reach out to consumers belonging to various sections of the society during the crisis. Creator An entity primarily responsible for making the resource Raja, Varsha. - 1537160 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/55679b287eb2a721a1586408bb23a21b.pdf d035c3be7bbbb0141e34bd9234f28df5 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource The elements of culture and their effectiveness in advertising / Subject The topic of the resource Media Studies Description An account of the resource Advertisements are considered to be one of the most effective ways of promoting a product or a service. Though it has a high impact on people on its own, it uses different techniques to attract its viewers. One of the effective ways of penetrating a consumer's mind has been through his/her culture. Culture has been present in all advertisements since years. Cultures in advertisements were either set to change the audiences' or the local culture was incorporated in advertisements for a better impact. Creator An entity primarily responsible for making the resource Gupta, Suhani. - 1537157 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/022e7bfd80d792b3f7dbc2c5bd08818d.pdf c0f766ef47542963c4195f06a61eaaf4 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A perspective analysis on doodle art used in five educational materials / Subject The topic of the resource Media Studies Description An account of the resource Doodle Art are simple drawings that have concrete representational meaning in abstract shapes. A doodler intently shifts through information to generate substantial understandings. Doodle Art is one of the evolving styles that are attracting young audience especially through subject materials. Themain aim ofthe study is to understand whether doodling has emerged as a new trend in brand recall. Creator An entity primarily responsible for making the resource Divakar, Swathy. - 1537158 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/83c0c1bb6573bfe7605f263e8804a321.pdf 8ca2230ca03974462062c2b71ace780c Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Representation of women in media: A case study on Japanese anime naruto and one piece / Subject The topic of the resource Media Studies Description An account of the resource It seems that as the first decade of the twenty-first century comes to close that the media is growing exponentially. Information is readily available at the touch of a button. This presents more opportunities than a company could possibly hope for to advertise. Most commonly the Japanese anime shows a woman whose body is being objectified in order to make it popular. Creator An entity primarily responsible for making the resource Subba, Trija. - 1537159 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/9e6c7b537108bb6fae34591302f8206f.pdf 4eedf316edceb6918a158a2c64156283 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Action genre in tollywood-A study of Pawan Kalyan films / Subject The topic of the resource Media Studies Description An account of the resource The present study deals with analyze how dialogue delivery seeped through action sequences by noting the chronological changes in the Telugu films, as well as analyzing four movies of a famous Telugu movie celebrity who has indulged his fans by delivering smart witty dialogues while beating up the baddies.Various aspects of the protagonist’s roles have been explored in order to elicit the importance of these elements and their contribution to the overall plot. Creator An entity primarily responsible for making the resource Rachuri, Srujana. - 1537156 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/a59580d75be6457ab4ad5a78b404cc67.pdf 88f1ba532c222fe11f1564efb4ec15f5 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Deconstruction of representation of working women in Indian femvertisements / Subject The topic of the resource Media Studies Description An account of the resource Femvertisements are advertisements wherein brands use the concepts of feminism, women empowerment etc. These advertisements talk about breaking the stereotypes that women are confined to in our society. The irony comes when these empowering advertisements themselves have hidden stereotypes that invariably end up doing more harm than good. Creator An entity primarily responsible for making the resource Sudhan, Srilaxmi Madhu. - 1537155 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/7e966c952d881cb1b91f179158b3def8.pdf cd26fab0e70cc1c31961e16e671eba87 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A perspective analysis of emotional appeal used in television advertising / Subject The topic of the resource Media Studies Description An account of the resource The purpose of the study is to find out whether emotional appeal is still prevailing in television advertising. The researcher focuses on the various elements used by advertisers to evoke emotional response on the audience‟s side. The advertisements decided by the researcher portray important relationships that are valued and maintained in the society. Creator An entity primarily responsible for making the resource James, Sneha. - 1537154 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/e5b78adbda94f5b24ec1e88e85bb94db.pdf 62beace4ac9ae21d0350c3d863cd74b9 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Understanding the impact of designs in visual aids in education / Subject The topic of the resource Media Studies Description An account of the resource Visual aids have played a significant role in understanding various messages. Visual aids serve as multipurpose effective tool in understanding concepts that are complex in nature. Not only does visual aids serve as classroom technique in the field of education but also enable the designers to collaborate with the academicians to create deigns that would bridge the gap between study material and better understandings. Creator An entity primarily responsible for making the resource Joseph, Sharon Miriam. - 1537153 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/f6863d707445fd787357afe81c97e2b8.pdf ebbbd077de330baa92588ff3a2e748c1 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Brand equity seen through advertising proceedings and analysis on brand attitude and brand experience / Subject The topic of the resource Media Studies Description An account of the resource Brand equity had been viewed from various perspectives. In general brand equity is defined as marketing effect which has been uniquely attributed to brand the product. Brand equity leads to two general motivation. One is financial base motivation to estimate the value of a brand. The second motivation creates a strategy based motivation to improve the market status and productivity. Creator An entity primarily responsible for making the resource Susmitha, Sai. - 1537152 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation https://archives.christuniversity.in/files/original/bf80d04362e849244c3825b5e9d561e1.pdf f5fd789ed0c488b75189397589ca12a8 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Filmography of social issues in Punjabi cinema / Subject The topic of the resource Media Studies Description An account of the resource Through this dissertation, the researcher aims to find out the various social issues reflected in the cinema of the Punjab. The main focus of the research is on three films. The first film is Maarhi Da Deeva which is based on a book by Punjabi writer Gurdial Singh and it talks about the trials and tribulations faced by the lower classes at the hands of the upper classes in a rural setup in the Punjab of 1980s. Creator An entity primarily responsible for making the resource Cuccria, Sahiba. - 1537151 Source A related resource from which the described resource is derived Master of Arts in Media and Communication Studies Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Date A point or period of time associated with an event in the lifecycle of the resource 2017-02-03 Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation