Enhancing Customer Experience and Sales Performance in a Retail Store Using Association Rule Mining and Market Basket Analysis
- Title
- Enhancing Customer Experience and Sales Performance in a Retail Store Using Association Rule Mining and Market Basket Analysis
- Description
- 2023 14th International Conference on Computing Communication and Networking Technologies, ICCCNT 2023
- Creator
- Helen Josephine V.L.; Rajan D.
- Source
- <a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85179844042&doi=10.1109%2fICCCNT56998.2023.10307411&partnerID=40&md5=07a92cac65fcfa33b862d61a1160b5b5" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85179844042&doi=10.1109%2fICCCNT56998.2023.10307411&partnerID=40&md5=07a92cac65fcfa33b862d61a1160b5b5</a>
- Date
- 2023-01-01
Collection
Citation
Helen Josephine V.L.; Rajan D., “Enhancing Customer Experience and Sales Performance in a Retail Store Using Association Rule Mining and Market Basket Analysis,” CHRIST (Deemed To Be University) Institutional Repository, accessed February 8, 2025, https://archives.christuniversity.in/items/show/10104.