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              <text>ORGANIZATIONAL COMMITMENT AND JOB SATISFACTION: A STUDY OF EMPLOYEES IN THE INFORMATION TECHNOLOGY INDUSTRY IN BANGALORE, INDIA</text>
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              <text> Sonia Jasmine</text>
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              <text>2010</text>
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              <text>Management</text>
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              <text>The integral  part of any  management  process is  to manage  the people  at  work. A well managed organisation sees worker  as the root cause of quality and productivity .An effective organisation will always promote  a sense of commitment and satisfaction among its employees. The significance and importance of the concept of organizational commitment in terms of leading to beneficial organizational and desirable outcomes  such as increased productivity, reducing absenteeism and turnover,  has been documented  by many studies such as those of Steers (1977); Porter et al. (1974); Reiches (1985) and Tett and Meyer (1993).



One way to address  issue  of employee turnover  is  to understand the job satisfaction  and commitment level of employees. Organizations often try to foster commitment in their employees  to achieve  stability  and  reduce  costly turnover.  It is  commonly believed  that committed  employees will  also  work harder and be more likely to go  the extra mile  to achieve organizational   objectives. Research has consistently demonstrated that commitment does indeed contribute to a reduction in turnover. Motivated employees are needed in our rapidly changing  workplaces. Motivated  employees  help organizations  survive. Motivated employees are more productive. To be effective, managers need to understand what motivates employees  within the context  of the roles  they perform. A lot of studies  are  conducted separately on commitment, satisfaction and motivation but very few studies are there on IT sector  linking these  three  .So  it  is  crucial  to conduct a  study   on job satisfaction  and organizational  commitment  in  information  technology  industry and  also  to identify the important motivating factors to retain the highly talented workforce.



The review of related literature on Organizational commitment, Job satisfaction and Motivation has helped the researcher to identify the gap and has provided  an insight to the direction of current study.  The population for the study was all technical employees in the Information technology Industry in Bangalore city. For the present study data was collected with the help of structured questionnaire from 300 employees working in software industry. The study is concentrated on Bangalore IT industry. The researcher used non probabilistic sampling (purposive sampling) method  as sampling design. Samples were selected from 10 top IT multinational  companies. Samples were     drawn from three levels  of management

including entry level, middle level and top level employees. The pertinent information for the study is collected from both primary and secondary sources.

 



The independent variable in this study is job satisfaction. The overall Job satisfaction was measured using the 15-item questionnaire developed by Prof.Harold Andrew Patrick in 2009, designed  to measure  15 aspects  of job. The  aspects of overall job satisfaction  are  job security,interest,opportunity for advancement,appreciation,company policy and management practises, intrinsic aspects of a job,salary,supervision,social aspects of job, working conditions,communication,hours,ease, benefits ,and fair treatment. Responses were collected with the help of 7 point likert scale.







The dependant variable,  organizational commitment was  measured  using the revised Organizational  Commitment  Scales  (Meyer, Allen  and  Smith  1993) that is,  the Affective Commitment  Scale  (ACS), the Continuance  Commitment  Scale  (CCS) and the Normative Commitment Scale (NCS) with 24 questions on 7-point Likert scales. The Kovach ten job- related factors developed by kovach , Kenneth (1999) were used to determine what motivates the employees in software industry. The respondents were  asked to indicate the degree of importance  of the factors  and relative  ranking according  to motivational  importance.  The statistical  technique  used  to analyse  the data  were  descriptive  statistics,  The Pearsons correlation, ANOVA, Regression  and Friedman  test. Data  was analysed  with the help of SPSS.



The major findings of the study were:





1. The level of organizational commitment was moderate, with relatively higher variability in affective  commitment.  Mean  value was  highest  for Continuance  commitment  indicating employees  are  staying   back with  the organization  because  of  the cost of  leaving  the organisation or its too much trouble to go somewhere else.



2. IT employees were showing only a moderate  level of job satisfaction. Amongst the items comprising  the scale  for job satisfaction,  the  items  with   highest satisfaction  levels  were related to the social aspects of the job, working conditions (excluding working hours), interest (from intrinsic aspects of the job), job security, communication, and  ease of the job (as an intrinsic aspect of the job). On the other hand, employees had lowest satisfaction levels for working hours, supervision,  appreciation  from management,  and  salary.  It shows  that IT employees   are  dissatisfied  with  the working hours, supervision,  appreciation  from management and the salary they are getting.

 



3. To increase  the Job  satisfaction  and  commitment  it is  very important  to identify the motivational factors. . The most important motivational factors for IT employees were   good wages, promotion/growth, job security, interesting work, and appreciation of work.



4. There was significant positive correlation of job satisfaction with affective commitment and normative   commitment,   and  negative correlation   with  continuance   commitment.  This indicates that higher the level of job satisfaction greater the level of affective commitment and normative commitment. If employees are staying back with the organization because of the cost of leaving the organisation or its too much trouble to go somewhere else then there will be less satisfaction.



5. Amongst  the items  comprising  the scale  for job satisfaction,  the items  with highest correlation  with affective  commitment  were related  to the salary,  benefits,  fair treatment, opportunity for advancement,  and supervision.  The items  with moderate correlation  were appreciation  (from management),interest  (from intrinsic aspects  of job),job security  and intrinsic aspects  of job(excluding  ease).The  job satisfaction  items  with   lowest  correlation were    working conditions(excluding hours),social aspects of job, and communication. So it clearly indicates the importance of salary, benefit, fair treatment, opportunity for advancement and a good supervision in increasing the positive emotional attachment to the organisation.



6. Regression analysis revealed that job satisfaction had a  significant impact on Organizational commitment. Job satisfaction was found to have a significant positive impact on affective commitment, explaining 67.0% of the variation in affective commitment. Thus, when job satisfaction  increases,  affective  commitment  would tend to increase  with it. Job satisfaction  was  not found to  have a  significant  impact on continuance  commitment, explaining only 1.2% of the variation in continuance commitment. Thus, when job satisfaction increases, continuance commitment would be expected to slightly decrease with it. Job satisfaction was found to have a significant positive impact on normative commitment, explaining  35.1% of the variation  in normative  commitment.  Thus, when job satisfaction increases, normative commitment would tend to increase with it, but less so than affective commitment.



It is the interest of all organization to secure commitment and reduce employee turnover.  So this topic has attracted  the interest of many researchers. This study confirms the relationship between job satisfaction and organizational commitment. So managers need to make effort to develop human resource policies that are in alignment to the needs and motivation of the employees. The findings of this study have pointed out some salient issues in the IT field. It is imperative for IT company management to meet the demands of their personnel to strengthen their motivation, satisfaction, and commitment to minimize turnover.

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