Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Articles Article Faculty Publications -Articles Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Drivers and inhibitors of consumers adoption of AI-driven drone food delivery services Subject The topic of the resource Artificial intelligence; Drone; Food delivery; Mixed methods Description An account of the resource This study sheds light on the determinants of consumers adoption of artificial intelligence-driven drone food delivery service (AI-driven DFDS) using a mixed-methods approach. Interviews with hospitality industry professionals revealed several drivers and inhibitors of AI-driven DFDS adoption. Using these findings, we developed a theoretical model AI-driven DFDS adoption based on the premise of the behavioral reasoning theory and innovation resistance theory. The model was tested using data collected from 1240 consumers. The results suggest that drones relative advantage, perceived ubiquity, social influence, and green image positively influence attitudes and adoption. Risk, usage, and experience barriers have an adverse influence on attitudes and adoption. Consumers openness to new technology has a positive influence on reasons for using AI-driven DFDS. The research makes an important theoretical contribution to research on the adoption of AI-driven DFDS. The study also provides important practical implications for marketers and industry professionals. 2024 Elsevier Ltd Creator An entity primarily responsible for making the resource Nunkoo R.; Pillai R.; Sivathanu B.; Rana N.P. Source A related resource from which the described resource is derived International Journal of Hospitality Management, Vol-123 Publisher An entity responsible for making the resource available Elsevier Ltd Date A point or period of time associated with an event in the lifecycle of the resource 2024-01-01 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.1016/j.ijhm.2024.103913" target="_blank" rel="noreferrer noopener">https://doi.org/10.1016/j.ijhm.2024.103913</a> <br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85203665918&amp;doi=10.1016%2Fj.ijhm.2024.103913&amp;partnerID=40&amp;md5=83ba7360cc5a1866a35813b07f9a1ed0" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85203665918&amp;doi=10.1016%2fj.ijhm.2024.103913&amp;partnerID=40&amp;md5=83ba7360cc5a1866a35813b07f9a1ed0</a> Rights Information about rights held in and over the resource Restricted Access Relation A related resource ISSN: 2784319; CODEN: IJHMD Format The file format, physical medium, or dimensions of the resource Online Language A language of the resource English Type The nature or genre of the resource Article Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Nunkoo R., Department of Management, University of Mauritius, Reduit, Mauritius, School of Tourism and Hospitality, University of Johannesburg, South Africa, Kyung Hee University, Campus, 26 Kyungheedae-ro, Dongdaemun-gu, South Korea, Griffith Institute for Tourism, Griffith University, Gold Coast, Australia, Copenhagen Business School, Denmark; Pillai R., Department of Management, Pune Institute of Business Management, Maharashtra, Pune, India; Sivathanu B., School of Business and Management, Christ University, Karnataka, Bengaluru, 560074, India; Rana N.P., Queen's Business School, Queen's University Belfast, Riddel Hall, 185 Stranmillis Road, Belfast, BT9 5EE, United Kingdom, Jaipuria Institute of Management Lucknow, Vineet Khand, UP, Lucknow, 226010, India