https://archives.christuniversity.in/files/original/6d3fdfea6496006cfaa105e82ad106c0.pdf a134ed0f2d5485e0555ea8298051ab53 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Social media strategies of royal challenges Bangalore team and perception of its fans / Creator An entity primarily responsible for making the resource PRAKASH R, SURYA. - 1324026 Date A point or period of time associated with an event in the lifecycle of the resource 2015-02-07 Source A related resource from which the described resource is derived M S Communication Subject The topic of the resource Media Studies Description An account of the resource Indian Premier League (IPL) buzz is primarily driven by marketing actions of the broadcaster, Here the researcher brings out the key aspects for the success of Royal Challengers Bangalore (RCB) franchise through social media part of sports communication to connect with their fans to build a brand identity, manage reputations, and engage fans through various clubs. Publisher An entity responsible for making the resource available Master of Science in Communication Contributor An entity responsible for making contributions to the resource CHRIST (Deemed To Be University) Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation