https://archives.christuniversity.in/files/original/4a0bca6b4184c562d6681c9ead7444c1.pdf 23e63bf6e178f9170bcc124753605e87 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource MASTERS Masters' Dissertation Masters Dissertation Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A case study of the public relations strategy of Bengaluru football club 2013-14 season / Creator An entity primarily responsible for making the resource D’Silva, Collin Ferdie. - 1324008 Date A point or period of time associated with an event in the lifecycle of the resource 2015-02-04 Source A related resource from which the described resource is derived Master of Science in Communication Subject The topic of the resource Media Studies Description An account of the resource Public Relations has grown and evolved as a field over the past few decades. It has gained a sacred form of importance in terms of understanding and building effectiveness of each field. One of the fields that has been a great beneficiary of this field has been the domain of sports. Global sporting clubs and brands have been implementing public relations strategies to effective ends for a long time now. It has been a trend of note on a global scale as well as in India. Publisher An entity responsible for making the resource available CHRIST (Deemed To Be University) Contributor An entity responsible for making contributions to the resource Department of Media Studies Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Masters Dissertation