Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Articles Article Faculty Publications -Articles Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Social Media Dependency and Facebook Usage among the Older Adults of Kerala Subject The topic of the resource Facebook intensity; older adults; social media dependency; well-being Description An account of the resource Social media has become an integral part of modern society, with people of all ages using various platforms to connect, share information, and stay up-to-date on current events. However, there has been a recent trend of increased Facebook usage among older adults, which has raised concerns about social media dependency. The current study explores the trends in social media dependency and Facebook intensity among older adults of Kerala. The present study employed a quantitative research design and the sample consisted of 416 older adults, aged above 60 years. Two scales were used to collect data: the Social Media Dependency Scale (SMDS) and the Facebook Intensity Measure (FBI). Frequency and percentage analysis, Spearman's Rho, Kruskal-Wallis H test, and Mann-Whitney U test were carried out using SPSS (Version 23) for deriving results. Those individuals who are more dependent on social media are also more likely to engage in high levels of Facebook activity. A good majority of the participants were found to be using social media and Facebook for more than 3 hours in a day and having more than 400 friends. Social media dependency and Facebook intensity were reported to be high in urban localities, South Kerala having significantly higher rates of social media dependency when compared to North and Central regions. Social media dependency was found to be high among males, whereas no difference was in Facebook intensity among male and females. Implications: Given the importance of social connections for the well-being of older adults, it is critical to understand the impact of social media use on their lives and develop strategies to promote healthy social media behaviour. 2023 Redfame Publishing Inc.. All Rights Reserved. Creator An entity primarily responsible for making the resource Menon V.A.; Prasad A.; Puthur L.A.; Soman K.K.; Joseph L. Source A related resource from which the described resource is derived Studies in Media and Communication, Vol-11, No. 4, pp. 202-208. Publisher An entity responsible for making the resource available Redfame Publishing Inc. Date A point or period of time associated with an event in the lifecycle of the resource 2023-01-01 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.11114/smc.v11i4.6060" target="_blank" rel="noreferrer noopener">https://doi.org/10.11114/smc.v11i4.6060</a> <br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85162086575&amp;doi=10.11114%2Fsmc.v11i4.6060&amp;partnerID=40&amp;md5=87b3809afaadc66cb1461d20b70fc045" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85162086575&amp;doi=10.11114%2fsmc.v11i4.6060&amp;partnerID=40&amp;md5=87b3809afaadc66cb1461d20b70fc045</a> Rights Information about rights held in and over the resource All Open Access; Gold Open Access Relation A related resource ISSN: 23258071 Format The file format, physical medium, or dimensions of the resource Online Language A language of the resource English Type The nature or genre of the resource Article Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Menon V.A., Department of Media Studies, Kristu Jayanti College (Autonomous), Bangalore, 560067, India; Prasad A., Niyama Digital Healthcare Private Limited, Chennai, India; Puthur L.A., Department of Media Studies, Christ (Deemed to be University), Bengaluru, 560029, India; Soman K.K., Department of Education, School of Education &amp; Training, Central University of Tamil Nadu, Tamil Nadu, Thiruvarur, 610005, India; Joseph L., Department of Commerce, St Joseph University, Bengaluru, 560027, India