Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Articles Article Faculty Publications -Articles Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Theory of planned behavior in predicting the construction of eco-friendly houses Subject The topic of the resource Attitude; Behavioral intention; Confirmatory factor analysis; Correlation; Eco-friendly house; Perceived behavioral control; Structural equation modeling; Subjective norm Description An account of the resource Purpose: The present study aimed to explore the applicability of theory of planned behavior in construction of eco-friendly houses. Design/methodology/approach: Study utilized cross-sectional correlational research design, collected data from 269 adult house owners of Kerala, India, with the help of a self-report measures namely, attitude towards eco-friendly house construction, subjective norm, perceived behavioral control, behavioral intention to build eco-friendly houses, check list of eco-friendly house and socio-demographic data sheet. Descriptive statistics, Karl Pearson product moment correlation, confirmatory factor analysis and mediation analysis with the help of AMOS were used to describe the distribution of study variables and to test the research hypotheses and proposed model. Findings: Study revealed that behavioral intention to build eco-friendly house was the immediate and strongest predictor of actual behavior of constructing an eco-friendly house. Behavioral intention mediated the relationship of attitudinal variables, normative variables and control variables with the behavior of constructing eco-friendly houses. Research limitations/implications: The results vouched the applicability of theory of planned behavior as a comprehensive model in explaining the behavior of eco-friendly house construction. Practical implications: Results of the study iterates the utility of attitudinal, normative and control factors in enhancing the choice of constructing eco-friendly houses. The results can be applied to develop a marketing tool to enhance the behavior of choosing or constructing eco-friendly houses in the population. Originality/value: Role of conventional concrete construction in climate crisis is unquestioned, and adopting eco-friendly architecture is a potential solution to the impending doom of climate crisis. Behavioral changes play a significant role in the success of global actions to curb the climate crisis. Present study discusses the role of psychological variables in constructing eco-friendly houses. 2022, Emerald Publishing Limited. Creator An entity primarily responsible for making the resource Alphonsa Jose K.; Sia S.K. Source A related resource from which the described resource is derived Management of Environmental Quality: An International Journal, Vol-33, No. 4, pp. 938-954. Publisher An entity responsible for making the resource available Emerald Group Holdings Ltd. Date A point or period of time associated with an event in the lifecycle of the resource 2022-01-01 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.1108/MEQ-10-2021-0249" target="_blank" rel="noreferrer noopener">https://doi.org/10.1108/MEQ-10-2021-0249</a> <br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85125926259&amp;doi=10.1108%2FMEQ-10-2021-0249&amp;partnerID=40&amp;md5=cedc96e281a431ac1231b79ff1c5949d" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85125926259&amp;doi=10.1108%2fMEQ-10-2021-0249&amp;partnerID=40&amp;md5=cedc96e281a431ac1231b79ff1c5949d</a> Rights Information about rights held in and over the resource Restricted Access Relation A related resource ISSN: 14777835 Format The file format, physical medium, or dimensions of the resource Online Language A language of the resource English Type The nature or genre of the resource Article Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Alphonsa Jose K., Department of Psychology, Christ University, Bangalore, India; Sia S.K., Department of Applied Psychology, Pondicherry University, Puducherry, India