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              <text>Analysis of food consumption expenditure patterns for developing sustainable business practices</text>
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              <text>Food consumption expenditure; Income elasticity; Per-capita expenditure; Product diversification; Sustainable business practices</text>
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              <text>Food consumption patterns are said to be near ideal variable since it is one of the most important commodities that ensure human survival. The patterns within the consumption as well as between different types of food items to different levels of consumption varies with respect to the macroeconomic conditions. The consumption expenditure for cereals, pulses and pulse products, edible oil, milk and milk products, meat, fish and egg, vegetables and fruits, shows an increasing trend in India and in Karnataka. The income elasticity for all food categories are lesser in urban sectors of Karnataka than the rural sector which indicates that the income of the rural households is lesser and the increase in income is also lesser compared to that of the Urban-Karnataka. The business enterprises can aim at sustainable consumption practices through the pricing strategies, product design and distribution channels.  2021 Ecological Society of India. All rights reserved.</text>
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              <text>Gopurathingal A.G.; Karakunnel J.J.</text>
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              <text>Indian Journal of Ecology, Vol-48, pp. 23-28.</text>
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              <text>Ecological Society of India</text>
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              <text>2021-01-01</text>
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              <text>ISSN: 3045250</text>
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              <text>Gopurathingal A.G., Department of Economics, Christ (Deemed to be University), Bengaluru, 560 029, India; Karakunnel J.J., Department of Economics, Christ (Deemed to be University), Bengaluru, 560 029, India</text>
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