Framework to analyze customer's feedback in smartphone industry using opinion mining

Title

Framework to analyze customer's feedback in smartphone industry using opinion mining

Creator

Gupta M.; Sebastian S.

Description

In the present age cellular phones are the largest selling products in the world. Big Data Analytics is a method used for examining large and varied data, which we know as big data. Big data analytics is very useful for understanding the world of cellphone business. It is important to understand the requirements, demands, and opinions of the customer. Opinion Mining is getting more important than ever before, for performing analysis and forecasting customer behavior and preferences. This study proposes a framework about the key features of cellphones based on which, customers buy them and rate them accordingly. This research work also provides balanced and well researched reasons as to why few companies enjoy dominance in the market, while others do not make as much of an impact 2018 Institute of Advanced Engineering and Science. All rights resented.

Source

International Journal of Electrical and Computer Engineering, Vol-8, No. 5, pp. 3317-3324.

Date

2018-01-01

Publisher

Institute of Advanced Engineering and Science

Subject

Big data analytics; Business intelligence; Customer feedback analysis; Opinion mining

Coverage

Gupta M., Department of Computer Science, Christ University, India; Sebastian S., Department of Computer Science, Christ University, India, Department of Computer Science, Christ University, Bangalore, India

Rights

All Open Access; Green Open Access; Hybrid Gold Open Access

Relation

ISSN: 20888708

Format

Online

Language

English

Type

Article

Identifier

https://doi.org/10.11591/IJECE.V8I5.PP3317-3324

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