Harnessing digital innovation for inclusive tourism: Role of emerging technologies in creating accessibility and equity
Accessibility; Emerging technologies; Equity; Inclusive tourism; Travelers with special needs
The rapid advancement of digital technologies has ushered in a new era for the tourism industry, presenting unprecedented opportunities to enhance inclusivity, accessibility, and equity in travel experiences. This study investigates the transformative potential of emerging technologies in fostering a more inclusive tourism landscape. Specifically, it examines how selected digital innovations such as artificial intelligence (AI), augmented and virtual reality (AR/VR), mobile applications, and wearable devices are shaping the accessibility and equity of tourism for diverse populations. This chapter begins with a comprehensive literature review, highlighting current trends, challenges, and existing studies on inclusive practices in the tourism sector. The paper delves into a detailed analysis of each emerging technology, showcasing successful integration examples from real-world cases. It evaluates the benefits and potential challenges of adopting these technologies, especially in enhancing accessibility for travelers with disabilities. The examination addresses physical, sensory, and cognitive accessibility barriers, providing insights into how technology reshapes travel experiences for diverse individuals. This chapter delves into the role of emerging digital innovations in fostering equity within the tourism sector. By facilitating cross-cultural connections and enhancing access to tech-driven travel experiences, these technologies contribute to a more inclusive landscape. The study scrutinizes socioeconomic dimensions, shedding light on the holistic impact of tech integration. While acknowledging challenges and ethical concerns, responsible technology deployment is endorsed to counterbalance drawbacks and bridge the digital divide, enabling marginalized communities to leverage the benefits of this digital transformation. The implications of this study are relevant for businesses, policymakers, and tourism stakeholders. The chapter concludes by providing practical recommendations for the responsible incorporation of emerging technologies and emphasizing the long-term sustainability of inclusive digital innovations. By shedding light on the transformative potential of these technologies and outlining guidelines for their application, this research contributes to the evolution of a more accessible, equitable, and inclusive tourism industry. 2024 Nova Science Publishers, Inc. All rights reserved.
Elangovan N.; Sreedhara R.; Chennattuserry J.C.; Varghese B.
Inclusive Business Approaches in Tourism: Stakeholder Engagement, pp. 77-101.
Elangovan N., Christ University, Bangalore, India; Sreedhara R., Christ University, Bangalore, India; Chennattuserry J.C., Christ University, Bangalore, India; Varghese B., Christ University, Bangalore, India