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              <text>Towards sustainable business: Review of sentiment analysis to promote business and well-being</text>
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              <text>Business Process; SDG goals; Sentiment Analysis; Sustainability; User experiences; User Reviews</text>
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              <text>Sustainability in business is expected considering the growth in the long run. Sustainable development goals are important for our sustainability on this planet. In case of a business, it is essential to ensure sustainable processes and sustainability of the existing customers. Sustainable customers can in turn contribute to improving the process by providing constructive suggestions to the business. This paper is an attempt to review sentiment analysis techniques to improve the customer experience of a business.  2024 Srinesh Thakur, Anvita Electronics, 16-11-762, Vijetha Golden Empire, Hyderabad.</text>
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              <text>Goswami M.; Sharma A.</text>
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              <text>Emerging Trends and Innovations in Industries of the Developing World: A Multidisciplinary Approach, pp. 122-126.</text>
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              <text>CRC Press</text>
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              <text>&lt;a href="" target="_blank" rel="noreferrer noopener"&gt;&lt;/a&gt;
&lt;br /&gt;&lt;br /&gt;&lt;a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85174182398&amp;amp;partnerID=40&amp;amp;md5=3a7c50fd5bef7a96c334bf094bbca424" target="_blank" rel="noreferrer noopener"&gt;https://www.scopus.com/inward/record.uri?eid=2-s2.0-85174182398&amp;amp;partnerID=40&amp;amp;md5=3a7c50fd5bef7a96c334bf094bbca424&lt;/a&gt;</text>
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              <text>ISBN: 978-100381954-7; 978-103260103-8</text>
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              <text>Goswami M., CHRIST (Deemed to be University), Bangalore, India; Sharma A., CHRIST (Deemed to be University), Bangalore, India</text>
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