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Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Conference Papers
Conference Paper
Faculty Publications- Conference Papers
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
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Marketing Research and Market-Focused Production as an Effective Business Tool in Power Sector
Subject
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Market research; Marketing; Power Sector; Production; Strategy
Description
An account of the resource
Businesses must devote part of their resources to conducting market and marketing research to make good decisions, which will help expand any business and utilize resources effectively. Understanding the intended clients is essential to successfully operating and expanding a firm. For marketers to comprehend consumer value about the product being supplied and therefore add value to their consumers, it is crucial to have this understanding. Organizations can better influence customers to buy niche goods or corporate services after thoroughly understanding their objectives, requirements, and values. In this situation, it is required to restructure the physical system and the related control and planning systems to provide production the tools it needs to become more competitive and customer-focused, acting as a positive and active production process instead of a reactive one. One of the finest techniques for understanding consumers is market research. It provides basic information that a company may utilize to inform its marketing strategy, facilitating and enhancing sales and marketing. This paper reviews the impact of effective market and marketing research and market-focused manufacturing in the power sector. 2023 IEEE.
Creator
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Roy A.; Shete A.S.; Tiwari A.; Paliwal M.; Singh S.; Vatsa M.
Source
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2023 IEEE Renewable Energy and Sustainable E-Mobility Conference, RESEM 2023
Publisher
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Institute of Electrical and Electronics Engineers Inc.
Date
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2023-01-01
Identifier
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<a href="https://doi.org/10.1109/RESEM57584.2023.10236290" target="_blank" rel="noreferrer noopener">https://doi.org/10.1109/RESEM57584.2023.10236290</a>
<br /><br /><a href="https://www.scopus.com/inward/record.uri?eid=2-s2.0-85172737093&doi=10.1109%2FRESEM57584.2023.10236290&partnerID=40&md5=fb031f962be9de7a0eb5531f22252747" target="_blank" rel="noreferrer noopener">https://www.scopus.com/inward/record.uri?eid=2-s2.0-85172737093&doi=10.1109%2fRESEM57584.2023.10236290&partnerID=40&md5=fb031f962be9de7a0eb5531f22252747</a>
Rights
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Restricted Access
Relation
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ISBN: 979-835031132-7
Format
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Online
Language
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English
Type
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Conference paper
Coverage
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Roy A., University of Lucknow, Institute of Management Sciences, Lucknow, India; Shete A.S., Krishna Vishwa Vidyapeeth, Krishna Institute of Pharmacy, Karad, India; Tiwari A., Christ (Deemed to Be University), School of Business and Management, Greater Noida, India; Paliwal M., Sri Balaji University, Balaji Institute of International Business(BIIB), Pune, India; Singh S., Sharda University, Sharda School of Business Studies, Greater Noida, India; Vatsa M., Akhildev Ipr and Research Services, Research and Development(R&D), Greater Noida, India