Effect of ethnocentrism and attitude towards foreign brands in purchase decision / · CHRIST (Deemed To Be University) Institutional Repository

Title: Effect of ethnocentrism and attitude towards foreign brands in purchase decision /
Creator: Tijo Thomas, Naveli Singh and K.G. Ambady
Description: Vision, Vol.24, Issue 3, pp. 1-10
Source: https://journals.sagepub.com/doi/full/10.1177/0972262919867509?journalCode=visa
Date: 2019-12-30
Publisher: Sage
Subject: Management
Language: English
Type: Journal Article

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Citation

Tijo Thomas, Naveli Singh and K.G. Ambady, “Effect of ethnocentrism and attitude towards foreign brands in purchase decision /,” CHRIST (Deemed To Be University) Institutional Repository, accessed February 23, 2025, https://archives.christuniversity.in/items/show/1991.

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