Enablers of Circular Practices in Fast Fashion Supply Chains: a Study Towards Sustainable Fashion Development
- Title
- Enablers of Circular Practices in Fast Fashion Supply Chains: a Study Towards Sustainable Fashion Development
- Creator
- Srivastava, Shefali; Dwivedi, Ashish; Khan, Sharfuddin Ahmed; Shardeo, Vipulesh; Hussaini, Nilofer
- Description
- The fast fashion industry confronts substantial sustainability issues because of its high resource consumption and waste output. The literature reveals that past studies have less focused on circular practices in fast fashion supply chain. This study aims to identify and analyse the potential enablers of circularity within fast fashion supply chains, promoting sustainable production and consumption practices. Through a comprehensive literature review and expert consultations with 12 domain experts from academia, apparel manufacturing, and sustainability practices, sixteen enablers of circularity were identified. To understand the interrelationships and hierarchical structure among the identified enablers, Grey DEMATEL method was employed. The results from the study reveal that sound purchasing policies, reverse logistics and adoption of eco-friendly and recyclable packaging act as the most influential causal enablers, while selection of fibres and consumer awareness and acceptance of recycled, refurbished clothing emerge as key effect enablers. By mapping these interrelationships, the study offers actionable insights for fashion retailers, policymakers, and sustainability practitioners to strengthen circular strategies. The findings contribute to advancing circular economy theory in the fashion sector and provide a practical framework for accelerating the transition towards sustainable and circular business models in fast fashion. The Author(s), under exclusive licence to Springer Nature Switzerland AG 2026.
- Source
- Circular Economy and Sustainability;Volume;6;Issue;3;Article No.;249;
- Date
- 01-01-2026
- Publisher
- Springer Nature
- Subject
- Circularity; Enablers; Fast fashion supply chain; Grey DEMATEL; Sustainability
- Coverage
- Srivastava S., Operations and Decision Sciences, Christ University, Bengaluru, India; Dwivedi A., Jindal Global Business School, O.P. Jindal Global University, Sonipat, India; Khan S.A., Industrial Systems Engineering, University of Regina, Regina, SK, Canada; Shardeo V., Fore School of Management, New Delhi, India; Hussaini N., Christ University, Bengaluru, India
- Rights
- Restricted Access; Hardcopy may be available in the library
- Relation
- ISSN: 2730597X;
- Format
- online
- Language
- English
- Type
- Article
Collection
Citation
Srivastava, Shefali; Dwivedi, Ashish; Khan, Sharfuddin Ahmed; Shardeo, Vipulesh; Hussaini, Nilofer, “Enablers of Circular Practices in Fast Fashion Supply Chains: a Study Towards Sustainable Fashion Development,” CHRIST (Deemed To Be University) Institutional Repository, accessed June 18, 2026, https://archives.christuniversity.in/items/show/22149.
