Why small business owners get demotivated? Modeling unwillingness to grow using ISM approach
Entrepreneurship motivation; ISM; MICMAC; Small business owners; Unwillingness to grow
Purpose: Even after establishing their business successfully, many business owners get demotivated, and it leads to unwillingness to grow. This study aims to propose a comprehensive model that represents interrelationships among various personal factors affecting unwillingness to grow. Design/methodology/approach: The personal factors for unwillingness to grow were identified by extant literature, and expert interviews were conducted to establish the contextual relationships among these factors. The interrelationships among the filtered variables have been done using interpretive structural modeling (ISM) and MICMAC analysis was done to determine the importance of each factor in influencing unwillingness to grow. Findings: In total, 30 personal attributes were identified from previous literature, out of which 15 were selected for the final study. The result identifies 7 variables having a strong impact on unwillingness to grow. These attributes are absence of strong network, lack of vision, lack of proactiveness, reluctance to involve external consultants, absence of/small founding team, lack of ambition and improper attitude. Originality/value: The research attempts to create a bricolage of all the important personal factors affecting unwillingness to grow. Previous researches have used few attributes, but with the help of ISM, a graphical modeling technique, it became possible to draw interrelationship between 15 attributes. Further, with the help of MICMAC, the importance of each attribute was determined. 2024, Emerald Publishing Limited.
Tripathi, Vaibhav; Dey, Prajna Paromita; Nagariya, Ramji; Singh, Ajai Pratap
Journal of Entrepreneurship in Emerging Economies;Volume;17;Issue;3;pp.573-601
Restricted Access; Hardcopy may be available in the library
https://doi.org/10.1108/JEEE-01-2023-0008 https://www.scopus.com/pages/publications/105002288491?origin=resultslist
Tripathi V., School of Business and Management, CHRIST University Delhi NCR Campus, Ghaziabad, India and School of Business, UPES, Dehradun, India; Dey P.P., Department of Management, Podar World College, Mumbai, India; Nagariya R., School of Business and Management, Christ University, Bengaluru, India; Singh A.P., Department of Applied Psychology, VBS Purvanchal University, Jaunpur, India