Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty Publications Book Chapter Faculty Publications- Book Chapter Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Creator An entity primarily responsible for making the resource Yadav, Pinnika Syam; Kiran, P.B. Narendra; Sharma, Abhishek; Vemula, Rajesh; Shrama, Ankitha Title A name given to the resource Customer Acceptance of Sustainable Fintech Innovation: A Study from an Indian Customer Perspective Date A point or period of time associated with an event in the lifecycle of the resource 01-01-2025 Source A related resource from which the described resource is derived Financial Innovation for Global Sustainability;pp.337-357 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.1002/9781394311682.ch14" target="_blank" rel="noreferrer noopener">https://doi.org/10.1002/9781394311682.ch14</a> <br /><br /><a href="https://www.scopus.com/pages/publications/105014412788?origin=resultslist" target="_blank" rel="noreferrer noopener">https://www.scopus.com/pages/publications/105014412788?origin=resultslist</a> Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Yadav P.S., School of Business and Management, Christ University, Bengaluru, India; Kiran P.B.N., School of Business and Management, Christ University, Bengaluru, India; Sharma A., Mittal School of Business, Lovely Professional University, Punjab, Jalandhar, India; Vemula R., School of Business and Management, Christ University, Bengaluru, India; Shrama A., Mittal School of Business, Lovely Professional University, Punjab, Jalandhar, India Description An account of the resource Financial technology, or FinTech, aims to simplify and enhance financial services. FinTech is frequently referred to as financial technology. The customers day-today financial operations, processes, and existence are all significantly impacted by the financial transactions that they engage in. Although there has been a notable rise in the literacy rate among Indian consumers in the last 20 years, financial literacy seems to still be in its nascent phase. Hence, the research investigates the determinants that impact the adoption of FinTech services, which include a range of societal, ecological, and environmental advantages. This research presents a comprehensive model that expands on the TAM model by including reported relief as a mediator and perceived ease of use as an independent variable. The study also takes into account consumer acceptance as the dependent variable. Through quantitative approaches, a total of 253 responses have been collected from Indian citizens from online chatrooms and financial education sites. A Google Form link has been shared with the students and participants in these online chatrooms. After some time had passed, the quantitative data were evaluated using SmartPLS by employing the approach of partial least squares. The research findings indicate that consumers perception of the usefulness and alleviation provided by sustainable fintech services greatly influence their overall adoption of these services. The research conducted a moderation analysis utilizing the PLS-MGA technique to determine whether generation, Gen Z or Gen Y, had a significant moderating impact and shown more willingness to use FinTech services. Eventually, the research offered practical recommendations for managers to provide suitable, dependable, and enduring services to clients at a fair price that aligns with their needs and eventually enhances their psychological well-being. 2025 Scrivener Publishing LLC. Subject The topic of the resource And customer acceptance; FinTech; Perceived relief; Perceived usefulness; Sustainable development Publisher An entity responsible for making the resource available wiley Relation A related resource ISBN: 978-139431168-2; 978-139431165-1; Language A language of the resource English Type The nature or genre of the resource Book chapter Rights Information about rights held in and over the resource Restricted Access; Hardcopy may be available in the library Format The file format, physical medium, or dimensions of the resource online