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                <text>Faculty Publications</text>
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              <text>Deepika, S.R.; Annamalai, Sumathi; Gunasekaran, Angappa</text>
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              <text>Factors Influencing Rural Youth Engagement in India: A Comprehensive Analysis</text>
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              <text>01-01-2026</text>
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              <text>Agripreneurship, Digital Inclusion and Sustainability: Rural Innovation and Growth in the Global South;pp.169-183</text>
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              <text>&lt;a href="https://doi.org/10.1079/9781836992646.0011" target="_blank" rel="noreferrer noopener"&gt;https://doi.org/10.1079/9781836992646.0011&lt;/a&gt; &lt;br /&gt;&lt;br /&gt;&lt;a href="https://www.scopus.com/pages/publications/105030814710?origin=resultslist" target="_blank" rel="noreferrer noopener"&gt;https://www.scopus.com/pages/publications/105030814710?origin=resultslist&lt;/a&gt;</text>
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              <text>Deepika S.R., School of Business and Management, Christ University, Bangalore, India; Annamalai S., School of Business and Management, Christ University, Bangalore, India; Gunasekaran A., School of Business Administration, Penn State Harrisburg, Middletown, PA, United States</text>
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              <text>India is currently in a crucial situation where utilizing the potential of its rural youth could greatly influence the countrys overall growth, given its large rural areas and young population. This chapter explores the various factors that affect the involvement of rural youth, such as education, job prospects, infrastructure, technology, and government policies. It also examines the current engagement of rural youth in India, their aspirations for rural development, and the factors influencing their participation. First, the chapter examines the factors that influence rural youth engagement in development activities. It identifies driving factors such as resource access, supportive policies, and community backing, while also addressing hindrances including resource limitations, inadequate infrastructure, and socio-cultural barriers. Second, it identifies proven practices that effectively involve young people in rural settings, including empowerment programs, skill development workshops, and technology integration. These practices provide insights into how rural youth are currently contributing to and benefiting from development initiatives. Finally, the chapter proposes a research framework and instrument designed to assess and enhance youth involvement in various developmental areas. The findings offer valuable recommendations for enhancing youth involvement in rural development and addressing their unmet needs, ultimately contributing to more effective and inclusive development strategies in rural India. Through a synthesis of existing literature and insights from focused group discussions at rural colleges, this work explores the challenges and aspirations of rural youth in India.  CAB International 2026.</text>
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              <text>CABI International</text>
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              <text>ISBN: 978-183699263-9; 978-183699262-2;</text>
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