Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty Publications Book Chapter Faculty Publications- Book Chapter Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Creator An entity primarily responsible for making the resource Avanesh, Neetha Mary; Zachariah, Minu Title A name given to the resource Virtual tourism: Traversing the kaleidoscope of virtual reality Date A point or period of time associated with an event in the lifecycle of the resource 01-01-2025 Source A related resource from which the described resource is derived The AI Metaverse Revolution: Transforming Multi-Business Scenarios (Volume 1);pp.217-228 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.1108/978-1-83662-582-720251017" target="_blank" rel="noreferrer noopener">https://doi.org/10.1108/978-1-83662-582-720251017</a> <br /><br /><a href="https://www.scopus.com/pages/publications/105009870998?origin=resultslist" target="_blank" rel="noreferrer noopener">https://www.scopus.com/pages/publications/105009870998?origin=resultslist</a> Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Avanesh N.M., School of Business and Management, Christ (Deemed to be University), Bengaluru, India; Zachariah M., Department of Management Studies and Research Centre, B.M.S. College of Engineering, Bengaluru, India Description An account of the resource The influx of artificial intelligence (AI) in tourism have paved way for the phenomenal growth in virtual tourism. An attempt has been made to understand the current state of virtual reality (VR) adoption in the tourism sector, its pros, the VR tools available in tourism, a few VR companies and their business models, the interplay of VR with various tourism sectors for the promotion of physical tourism, the major challenges being faced, and recommendations to manage the challenges. The authors believe that the outcome of the study would provide practical insights for myriad stakeholders for enhancing growth in the tourism sector. 2025 by Neetha Mary Avanesh and Minu Zachariah. All rights reserved. Subject The topic of the resource Artificial intelligence; Business models; Physical tourism; Tourism sector; Virtual reality; Virtual tourism Publisher An entity responsible for making the resource available Emerald Publishing Relation A related resource ISBN: 978-183662582-7; 978-183662583-4; Language A language of the resource English Type The nature or genre of the resource Book chapter Rights Information about rights held in and over the resource Restricted Access; Hardcopy may be available in the library Format The file format, physical medium, or dimensions of the resource online