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                <text>Faculty Publications</text>
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              <text>Naveenan, R.V.; Panda, Brahmadev; Mittal, Shubham; Babu, Ravindras</text>
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              <text>Evolving Financial Services: Metaverse Banking as Catalysts for Financial Inclusion in the Virtual Business World</text>
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              <text>01-01-2026</text>
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              <text>Metaverse Dynamics: Exploring the Intersection of Technology, Business Transformation, and User Experience;pp.171-188</text>
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              <text>&lt;a href="https://doi.org/10.1108/978-1-83662-666-420261010" target="_blank" rel="noreferrer noopener"&gt;https://doi.org/10.1108/978-1-83662-666-420261010&lt;/a&gt; &lt;br /&gt;&lt;br /&gt;&lt;a href="https://www.scopus.com/pages/publications/105029195625?origin=resultslist" target="_blank" rel="noreferrer noopener"&gt;https://www.scopus.com/pages/publications/105029195625?origin=resultslist&lt;/a&gt;</text>
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              <text>Naveenan R.V., Christ University, Bengaluru, India; Panda B., Rajagiri Business School, Kochi, India; Mittal S., McKinsey and Company, Haryana, India; Babu R., Christ University, Bengaluru, India</text>
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              <text>The Metaverse is an expansive digital universe that can redefine traditional businesses and financial services. It represents a transformative space where virtual worlds intersect with digital assets, offering novel opportunities for businesses to redefine financial services. Despite the rapid growth of digital financial services, financial exclusion remains a major challenge, with approximately 1.4 billion adults globally still unbanked. This study explores the role of Metaverse banking (MB) in financial inclusion, highlighting its opportunities and challenges. This study explores the emergence of MB as a catalyst for financial inclusion within the virtual business world. By integrating MB with financial inclusion theories, the paper presents a conceptual framework to analyze opportunities and risks in this domain. The findings provide practical insights for banks, policymakers, and fintech companies on leveraging MB for inclusive economic development.  2026 Vikas Tripathi and Durgesh Agnihotri.</text>
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              <text>digital assets; digital currencies; financial inclusion; financial services; Metaverse banking; personalized financial services; virtual business</text>
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              <text>Emerald Group Publishing Ltd.</text>
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              <text>ISBN: 978-183662666-4; 978-183662667-1;</text>
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