Sustainable consumption: Barriers and catalysts for green purchase

Title

Sustainable consumption: Barriers and catalysts for green purchase

Creator

Marshal, Sylvia; Ganguly, Deeksha Gupta

Description

This chapter examines factors influencing green purchasing in both developed and developing nations, addressing catalysts and barriers. Key obstacles include price sensitivity, socioeconomic disparities, lack of standardized eco- labeling laws, and ingrained cultural beliefs. It highlights the roles of government regulations, corporate social responsibility (CSR), environmental awareness, and sustainable packaging in shaping consumer behavior. The study explores knowledge gaps, financial limitations, and cultural influences that affect sustainable choices. Strategies such as eco- labeling, tiered pricing, and financial incentives are analyzed, alongside CSR's impact on consumer trust. Emerging trends like post- COVID green consumption, blockchain for eco- label transparency, AI- driven marketing, and circular economy practices are also discussed. Ultimately, the chapter proposes an integrated framework combining technological, cultural, and economic perspectives to enhance sustainability. 2025, IGI Global Scientific Publishing. All rights reserved.

Source

Industrial Ecology and the Sustainable Development Goals (SDGs);pp.317-354

Date

01-01-2025

Publisher

IGI Global

Coverage

Marshal S., Christ University, India; Ganguly D.G., Christ University, India

Rights

Restricted Access; Hardcopy may be available in the library

Relation

ISBN: 979-833730141-9; 979-833730139-6;

Format

online

Language

English

Type

Book chapter

Identifier

https://doi.org/10.4018/979-8-3373-0139-6.ch009

https://www.scopus.com/pages/publications/105008360360?origin=resultslist