The Crucial Role of Environmental and Social Responsibility in Modern Entrepreneurship

Title

The Crucial Role of Environmental and Social Responsibility in Modern Entrepreneurship

Creator

Ghosh, Oindrilla; Kumar, Binod

Description

In today's business landscape, environmental and social responsibility (ESR) has become a fundamental aspect of modern entrepreneurship. Companies are no longer judged solely on profitability but also on their impact on society and the planet. Entrepreneurs who prioritize sustainability, ethical sourcing, and fair labor practices gain a competitive advantage by appealing to conscious consumers. Environmental responsibility involves reducing carbon footprints, minimizing waste, and adopting sustainable business practices. Entrepreneurs are increasingly investing in green technologies, renewable energy, and eco-friendly production methods to align with global sustainability goals. Similarly, social responsibility entails fair wages, diversity, community engagement, and ethical labor practices. Incorporating ESR not only benefits the planet and society but also enhances brand value, attracts investors, and secures long-term success. As consumer expectations evolve, businesses that embrace environmental and social responsibility will thrive in the modern economy. 2026, IGI Global Scientific Publishing.

Source

Integrating Sustainability Principles With AI-Driven Entrepreneurial Strategies;pp.71-100

Date

01-01-2025

Publisher

IGI Global

Coverage

Ghosh O., Christ University, Bengaluru, India; Kumar B., Radha Govind University, Ranchi, India

Rights

All Open Access; Hybrid Gold Open Access

Relation

ISBN: 979-833731109-8; 979-833731107-4;

Format

online

Language

English

Type

Book chapter

Identifier

https://doi.org/10.4018/979-8-3373-1107-4.ch004

https://www.scopus.com/pages/publications/105021455213?origin=resultslist