Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty Publications Book Chapter Faculty Publications- Book Chapter Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Creator An entity primarily responsible for making the resource Aggarwal, Aanchal; Arora, Nupur; Manchanda, Parul; Verma, Rajesh Title A name given to the resource The moderating effect of demographic profiles of Indian consumers on the impact of different website attributes on the purchase intentions of buyers Date A point or period of time associated with an event in the lifecycle of the resource 01-01-2025 Source A related resource from which the described resource is derived Addressing Practical Problems Through the Metaverse and Game-Inspired Mechanics;pp.309-337 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.4018/979-8-3693-8886-0.ch014" target="_blank" rel="noreferrer noopener">https://doi.org/10.4018/979-8-3693-8886-0.ch014</a> <br /><br /><a href="https://www.scopus.com/pages/publications/105012050431?origin=resultslist" target="_blank" rel="noreferrer noopener">https://www.scopus.com/pages/publications/105012050431?origin=resultslist</a> Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Aggarwal A., Vivekananda Institute of Professional Studies, India; Arora N., Vivekananda Institute of Professional Studies, India; Manchanda P., Netaji Subhas University of Technology, New Delhi, India; Verma R., Christ University, Bangalore, India Description An account of the resource The aim of the paper is to provide a thorough model that explains how Indian con-sumers' demographic profiles moderate the impact of various website attributes on their purchase intentions and how this helps e-retailers in the context of online shopping. We identified eight online interface features-site design, site convenience, transaction security, payment system, customer communication, delivery information, product information, and special content information-after conducting a in depth literature review. Therefore, we made an effort to ascertain the connections between age, gender, wealth, and online interface elements. 500 Delhi NCR online shoppers took part in the poll. We used structural equation modelling and AMOS to explore the hypothesized correlations between web interface elements, age, gender, income, and purchase intentions. The findings indicated that while income has no discernible influence, age and gender have a major moderating effect on the impact of web interface elements on purchase intentions. 2025, IGI Global Scientific Publishing. Publisher An entity responsible for making the resource available IGI Global Relation A related resource ISBN: 979-836938888-4; 979-836938886-0; Language A language of the resource English Type The nature or genre of the resource Book chapter Rights Information about rights held in and over the resource Restricted Access; Hardcopy may be available in the library Format The file format, physical medium, or dimensions of the resource online