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                <text>Faculty Publications</text>
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              <text>Irfan, Mohammad; Dias, Rui Teixeira; Khemka, Manas; Mondal, Pragya; Mohan, N.</text>
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              <text>Navigating Towards Sustainability: The Role of Corporate Governance and AI- Driven Behavioral Interventions</text>
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              <text>01-01-2025</text>
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              <text>Behavioral Finance and AI Tools for Sustainability;pp.201-225</text>
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              <text>&lt;a href="https://doi.org/10.4018/979-8-3693-9684-1.ch008" target="_blank" rel="noreferrer noopener"&gt;https://doi.org/10.4018/979-8-3693-9684-1.ch008&lt;/a&gt; &lt;br /&gt;&lt;br /&gt;&lt;a href="https://www.scopus.com/pages/publications/105021723657?origin=resultslist" target="_blank" rel="noreferrer noopener"&gt;https://www.scopus.com/pages/publications/105021723657?origin=resultslist&lt;/a&gt;</text>
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              <text>Irfan M., Christ University, Bengaluru, India; Dias R.T., ESCAD, IPLUSO, Intrepid Lab, Lisboa, Portugal; Khemka M., Christ University, Bengaluru, India; Mondal P., Christ University, Bengaluru, India; Mohan N., CMR Institute of Technology, Bengaluru, India</text>
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              <text>The paper explores how corporate governance practices influence non- financial performance, particularly sustainability. Strong governance ensures that ESG principles are integrated into business operations, promoting long- term sustainability. The study examines the effectiveness of AI- assisted behavioral interventions in advancing sustainable practices. AI can mitigate cognitive biases and irrational decisions, pushing individuals and organizations toward sustainability. AI- driven governance frameworks can enhance non- financial performance, including environmental stewardship, social responsibility, and ethical governance. Through case studies and analysis, the paper provides insights into how AI and corporate governance can optimize sustainability strategies beyond traditional financial metrics.  2025 by IGI Global Scientific Publishing. All rights reserved.</text>
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              <text>IGI Global</text>
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              <text>ISBN: 979-836939686-5; 979-836939684-1;</text>
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              <text>Restricted Access; Hardcopy may be available in the library</text>
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