Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty Publications Book Chapter Faculty Publications- Book Chapter Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Creator An entity primarily responsible for making the resource Krishnan, V. Saravana; Aruna, P.; Prakash, M.; Mynavathi, L.; Akram, Muhammad Title A name given to the resource Behind the Fallout: Environmental Strategy and Innovation Gone Awry Date A point or period of time associated with an event in the lifecycle of the resource 01-01-2025 Source A related resource from which the described resource is derived Finance, Innovation and Corporate Sustainability: the Impact of Proactive Environmental Strategy on Firm Performance;pp.161-192 Identifier An unambiguous reference to the resource within a given context <a href="https://doi.org/10.4324/9781003501121-10" target="_blank" rel="noreferrer noopener">https://doi.org/10.4324/9781003501121-10</a> <br /><br /><a href="https://www.scopus.com/pages/publications/105013926174?origin=resultslist" target="_blank" rel="noreferrer noopener">https://www.scopus.com/pages/publications/105013926174?origin=resultslist</a> Coverage The spatial or temporal topic of the resource, the spatial applicability of the resource, or the jurisdiction under which the resource is relevant Krishnan V.S., CHRIST (Deemed to be University), India; Aruna P., CHRIST (Deemed to be University), India; Prakash M., CHRIST (Deemed to be University), India; Mynavathi L., CHRIST (Deemed to be University), India; Akram M., Abertay University, United Kingdom Description An account of the resource Innovation and environmental strategy play vital roles in addressing the issues of ecological preservation and sustainability. This chapter explores the complicated nature of these concepts, along with their benefits and risks. It also aims to uncover practical lessons from its identified failures. The chapter provides an overview of innovation and environmental strategy, emphasizing their importance in today's environmental and business landscapes. It also explores the central theme of the study: the failure of innovation and environmental strategy to address the challenges of sustainability. Secondly, the chapter explores the various causes of environmental strategy malfunctions. Through a combination of case studies and analysis, it is possible to learn about the common traps, such as poor execution and resource limitations. Thirdly, the chapter focuses on the relationship between innovation and the environment, shedding light on its potential and also the obstacles it encounters in case studies of unsuccessful approaches. The impact of regulation and environmental policy on corporate strategy is explored in the fourth section, which considers how such changes can affect existing approaches, offering practical insights through case studies. Next, the importance of collaboration and communication is emphasized, in which case studies show how poor stakeholder engagement can affect the outcome of an environmental strategy. The sixth section of the chapter tackles the technological issues that can arise when implementing an environmental strategy. It delves into the cases where technological obstacles have resulted in failures. Next, the effect of culture on environmental initiatives is explored. This shows how short-term thinking and resistance to change can either hinder or support initiatives. The eighth section focuses on improving environmental strategies. It offers suggestions on identifying and rectifying issues with such approaches, emphasizing the significance of learning from failures and continuous improvement. Finally, there is a summary of the chapter's findings and a comprehensive overview. This emphasizes how important it is to learn from failures in environmental approaches, offering suggestions for future research. 2026 selection and editorial matter, Sonal Trivedi, Balamurugan Balusamy, Krishnaraj Nagappan, Dinesh Krishnan Subramaniam and Daniel Arockiam; individual chapters, the contributors. All rights reserved. Publisher An entity responsible for making the resource available Taylor and Francis Relation A related resource ISBN: 978-104038963-8; 978-100350112-1; Language A language of the resource English Type The nature or genre of the resource Book chapter Rights Information about rights held in and over the resource Restricted Access; Hardcopy may be available in the library Format The file format, physical medium, or dimensions of the resource online