Unveiling the Future of Business Success: Integrating Environmental and Sustainable Criteria through Business Cases
This chapter explores how environmental and sustainable criteria can enhance organizational success in rapidly changing economic and societal trends. It also focuses on future value creation. The continuing fight is leading to the obsolescence of traditional tools for management due to the increased level of competition, rapid rates of change, and time compression in society. To address urgent demands for sustainability, this research examines the blending of ecological and sustainable standards with corporate objectives, illustrating how businesses can benefit from such integration. The existing business practices are presented with evidence showing their impact on the environment and society, thereby stressing the need for sustainability measures that ensure long-term success. Through an exploration of peer-reviewed literature on this topic, a variety of ways are examined. Different companies can incorporate these criteria into their operations by an analysis of best practice followed by market leaders that involve setting clear objectives and identifying key performance indicators (KPIs) to measure progress. In addition, the chapter investigates the strategies that corporations need to implement in order to adopt environmental integrity principles within their company policies, such as renewable energy sources, intelligent buildings and circular economy models, as well as other solutions that can reduce their ecological footprints, leading to organizational excellence. 2026 selection and editorial matter, Sonal Trivedi, Balamurugan Balusamy, Krishnaraj Nagappan, Dinesh Krishnan Subramaniam and Daniel Arockiam; individual chapters, the contributors. All rights reserved.
Shankar, R. Gowri; Lakshmi, R.B.; Babu G P, Suresh; Girish Babu, M.; Gowda, Nishchita
Finance, Innovation and Corporate Sustainability: the Impact of Proactive Environmental Strategy on Firm Performance;pp.208-220
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https://doi.org/10.4324/9781003501121-12 https://www.scopus.com/pages/publications/105013936163?origin=resultslist
Shankar R.G., CHRIST (Deemed to be University), India; Lakshmi R.B., CHRIST (Deemed to be University), India; Babu G P S., GE Vernova, United States; Girish Babu M., CHRIST (Deemed to be University), India; Gowda N., VTU, Karnataka, Belgaum, India