Major issues and challenges in work life balance is the impact of work life balance (WLB) on quality of life (QOL).
Work-life balance has always been a concern of those interested in the quality of working life and its relation to broader quality…
The appeal of print advertisements have always been said to have both short term and long term effect and the advertisements that feature the much needed product in a clear and appealing manner deserve to stay in the minds of the readers. Talking…
This content analysis of a sample of advertisements of 20 print copies of various Indian products during the 1990s and 2000 examined the impact of the national economic conditions on advertising and its effect on 4 major aspects- text, visuals,…