Browse Items (16481 total)
Sort by:
-
-
-
-
-
Pendant number of graphs
A decomposition of a graph G is a collection of its edge disjoint sub-graphs such that their union is G. A path decomposition of a graph is a decomposition of it into paths. In this paper, we define the pendant number ?p as the minimum number of end vertices of paths in a path decomposition of G and determine this parameter for certain fundamental graph classes. 2018 Academic Publications. -
Penetrating Digital Marketing Into Rural Areas by Deploying 5G Networks: An Indian Experience
The proliferation of smartphones, reasonably priced internet, and social networking sites is the primary cause of the shift from traditional advertising methods to digital media strategies. With over 1.4 billion inhabitants, India is now one of the most populous countries in the world. Of them, 700 million use the internet, with most people doing so in cities (Statista, 2023). Businesses hoping to break into Indias changing consumer market must take advantage of this new online environment. Thus, it is essential to spread the word about the importance of digital marketing to Indias economic growth. Through marketing data analytics and micro-marketing campaigns, the industry has in fact revolutionized how businesses interact with customers and promote their goods. For example, the increased use of online technology infrastructure for online product purchases and the integration of payment and entertainment systems has led to the rapid growth of e-commerce. 2025 by IGI Global Scientific Publishing. All rights reserved. -
Peoples participation and Environmental Protection
Journal of Business Management & Social Sciences Vol. 2, No.2, pp. 95-99 ISSN No. 2319-5614 -
PEOPLES PERCEPTION ON THE MOVIES HAVING ANIMALS AS PROTAGONIST
Movies have been an integral part of the society along with other aspects of social life. The societys reflection can be seen in movies and the impact of movies on the society is very much visible, hence it is a two way process. People watch movies either for passing time or it is their hobby. There is a niche audience who watch movies because they consider movies as an educational tool; it increases their knowledge about different aspects of society and life. The researcher is focusing on the movies, having animals as protagonists because such films are rarely made in Indian film industry. Due to the rarity of such films, Indian audience have to shift their focus or depend on Hollywood. Here, the researcher tries to find out audiences perception on movies having animals as protagonist and the reason for having only few movies in Indian film industry in the present scenario. -
Perceived cyber security challenges in adoption and diffusion of FinTech services in India
FinTech is a term that refers to a new type of digital technology that intends to build up and automate the distribution and management of financial services. FinTech is an abbreviation for "financial technology." FinTech, or financial technology, assists companies, business holders, and consumers in managing their financial procedures and methods. The high adoption rate of fintech services creates a whole ecosystem of looters and hackers. This indeed is scary, and this chapter makes an attempt to understand the adoption rate of fintech services and diffusion challenges at the same time. 2023, IGI Global. -
Perceived Discrimination and Happiness Among Tribal Unmarried Mothers
The present study aimed to understand the relationship between perceived discrimination and happiness among tribal unmarried mothers. The sample included 30 tribal unmarried mothers from the Wayanad district in Kerala, India. Data were collected using a socio-demographic response sheet, Oxford happiness questionnaire (Short form), and everyday discrimination scale. MannWhitney U test showed that tribal unmarried mothers did not differ in happiness concerning their income, education, putative father from the same tribe or not, and living status. Compared to those with higher income, mothers with lower income were higher in perceived discrimination. Correlation analysis revealed a negative relationship between perceived discrimination and happiness. Regression analysis confirmed that perceived discrimination is a negative predictor of happiness. 2022, The Author(s) under exclusive licence to National Academy of Psychology (NAOP) India. -
Perceived Discrimination of Old Settlers in Sikkim
The old settlers in Sikkim are a community of mainland Indians whose ancestors had settled at least 15 years before the merger with India in 1975. At present, the total population of the community is less than three thousand individuals, comprising various ethnicities. This qualitative study focuses on the perceived discrimination of the old settlers, who form a demographic minority in the state. Data was collected using telephonic interviews from a sample of 11 old settlers. Thematic analysis indicated racial differences between the northeasterner indigenous community and mainland Indian old settlers as a major reason for perceived discrimination. The participants expressed the experience of negative emotional reactions, such as anger and disappointment, when they faced discrimination. The participants also felt betrayed by the government of India because they did not receive adequate protection for their rights when their identity in Sikkim changed from foreigners to citizens. Reactions to discrimination included migrating out of the state, experiencing negative emotions such as anger, disappointment and fear, and learned helplessness. 2022 Bhasker Malu, Santhosh Kareepadath Rajan, Nikhita Jindal, Aishwarya Thakur, Tanvi Raghuram. -
Perceived emotional intelligence family environment and locus of control as predictors of well-being among adolescents
Adolescence is unparalleled in a person s life as the most important period in his/her newlinepersonality development. It is perceived that well-being is the keystone to an individual s wholesome being. In the past, well-being was discussed in the context of the absence of distress symptoms that include depression, anxiety, divergent behaviors and other disorders. In more recent times it has received a positive note where well-being is widely identified with the positive qualities, which each individual possesses to lead a healthy and happy life. Fifty percent of the mental health disorders begin during the onset of adolescence. There is a need to focus on adolescent well-being in India which has the world s largest adolescent population. Based on the related theories and studies, certain variables like perceived emotional intelligence, family environment and locus of control were selected for the study. The main aim of the study boiled down to two points, to investigate the relationship between perceived emotional intelligence, family environment, locus of control and well-being among adolescents and to research and explore the extent to which newlineperceived emotional intelligence, family environment, locus of control and the newlinedemographic variables (gender, type of family and religion) would contribute towards newlinethe development of well-being among adolescents. Accordingly psychological tools newlinewere adopted. The sample consisted of 903 students studying in plus one and plus two newline(age 16-18 years) Government aided and unaided state-syllabus schools in Parur, subdistrict of Ernakulum, Kerala. Among them 450 adolescents were from nuclear families and 453 others were from joint families. Gender-wise the sample constituted of 413 adolescents males and 490 females. A quantitative survey method design and newlinepurposive sampling method was adopted in the study. Spearman s coefficient of correlation was used to measure the relationship between the variables. -
PERCEIVED EMPLOYEE CONTRIBUTION IN RELATION TO RECREATIONAL FACILITIES: AN EXPLORATORY STUDY
As the society has shifted from the industrial to the information era, recreation activities in organisations represents ever more important area of social responsibility and organisational growth. Organisations of all hue and texture- governmental,private or commercial enterprises- will need well planned and aligned recreational facilities to ramp up their productivity.Todays challenging social context increasingly calls on the leadership expertise of these organisations to address the important issue of human resources ??burnout. Their charge is to contribute to quality of life of the people at their organisations in the dynamic context of new modes of communication, new information, changing demographics, changing attitudes towards work and play, individualism and globalisation. A recreation facility is provided in premises or precincts of an organisation,for fun,diversion,enjoyment relaxation,amusement and physical, psychological, spiritual or social well being of members of the organisation. Activities engaged in the facility are planned by management with the view to enhance productivity by looking at the well being and development of employees. It is inclusive of hiring recreation organisations services. The steel baron Andrew Carnegie endowed hundreds of public libraries across the country in the late nineteenth and early twentieth century, explaining, "How a man spends his time at work may be taken for granted but how he spends his hours of recreation is really the key to his progress in all the virtues." Among the important literatures, study by Sabarirajan, Meharajan & Arun. (2010) titled Positive correlation between welfare activities and employee attitude in textile mills, remains prominent beacon of welfare studies on Indian organisations. In this exploratory research the authors have established the positive influence of various welfare activities practiced in Indian organisations on employee attitudes including employee productivity.The study has concluded that,generally, welfare measures are recreational,medical, educational, housing, sanitation and so on. Every organization provides the statutory welfare measures but some organizations provides some more welfare facilities to the employees so that they may retain the employees and by improving their quality of work life. By the result of improved quality of work life among the employees their involvement in job gets increased and results in increased productivity of the organization. The organizations maintaining smooth relationship between workers and management, which leads to attainment of organisation goals. Recreational facilities has received a great deal of interest by human resources management, professionals and organisational behaviour researchers in Western countries over the years; however, its practice is fairly nascent in Indian organisations. The organisations in India are facing many diverse and complex challenges of the growing economy and ever increasing demands of the workplace. Recreational facilities at the place of work play bigger and a vital role in ensuring an organisational sustained productivity by systematically building team, leadership and communicative skills. Enhanced and informal contact amongst all employees across hierarchy enriches and secures retention of cultural, social and intellectual assets, its skill and inventiveness. This study analysed organisational employees perceptions of Recreational facilities, Recreation activities and Employee contribution as one of the consequences of recreational facilities. 202 employees from 10 organizations (5 manufacturing and 5 IT services) were surveyed. The judgemental sampling technique was adopted to draw the sample. A questionnaire was designed and pilot tested. The reliability of the questionnaire was above . 850 (Cronchbachs Alpha reliability). The major findings of the study were: 1.Statistical analysis and interpretation of data reveal that organisations have provided varying level of recreational facilities to their employees since the level of perception of importance of recreational facilities varied considerably.Overall, the perception of the facilities was moderate. 2. Employees perception of level of recreation activities provided was higher than recreational facilities although the perception varied considerably again. Employee perception of recreation facilities was high. 3.The level of perception of importance of employee contribution as a result of recreational facilities varied considerably in the range. The mean value was considerably high at mean value of 5.89, with standard deviation 1.00. 4.There was significant correlation between the perception of importance of recreational facilities and recreational activities and the level of employee contribution. Thus, the level of employee contribution has been found to be related to each of the perception of importance of recreational facilities and recreational activities. 5.Multiple linear regression of level of employee contribution on the independent variables of perception of importance of recreational facilities and perception of importance of recreational activities was found to be statistically significant. Both of the independent variables were found to have a significant impact on the level of employee contribution, and together explained 60.2% of the overall variation in level of employee contribution. 6.There were significant differences in the perception of importance of recreational facilities, recreation activities and the level of employee contribution across variable demographics. The study empirically indicates that employee contribution made to the organisation productivity is strongly linked to recreational facilities provided by the organisation to their employees.In addition,at the same time it also reveals that the employees perceive only moderate recreational facilities from their organisations.This means that the system of recreational facilities and recreation activities in the organisations is yet not formalised and is ad-hoc and haphazard. Organisations should dedicate efforts to increase perception of recreation among the employees by including the aspects and goals of recreation in the organisational strategy. -
-
Perceived Morbidity, Health Seeking Behaviour and Healthcare Utilisation among Inter-State Women Migrant Workers in Kerala
Internal migrants in India are estimated to be 37% of the total population with Kerala estimated to host over 25 lakhs of internal migrants. Migration, both internal and international can influence a country or region s socio-economic development. The interrelation between health and migration is highlighted in the Sustainable Development Goals where health is determined as an indicator of people-centred, rights-based, inclusive, and equitable development . Though migrants as such are a vulnerable population, the gender experience of migration differs, as women migrants often face triple discrimination of being a woman, unprotected worker and a migrant making them the most vulnerable within the migrant community. They are often overlooked while formulating schemes and policies depriving them of health and social security benefits. The present newlinestudy aims to understand the perceived morbidity, health seeking behaviours and healthcare utilization among Interstate Women Migrant Workers in Kerala. The sequential exploratory research design was employed to newlinecollect data from workers in the seafood processing and textile manufacturing sectors. The qualitative phase had two focus group discussions with 8 participants each and four in-depth interviews while the quantitative newlinephase had cross-sectional surveys with 300 respondents. The focus group discussion and in-depth interview paved the way for understanding the issues and concerns of the respondents regarding their health seeking newlinebehaviours and healthcare utilization as well as hinting at their attitude towards health in general. Themes were able to provide insight into the factors underlying healthcare utilization as well as provided suggestions from the respondents which could have policy implications. The quantitative data was elaborate and was able to address the various dimensions of health seeking and determine the factors influencing healthcare utilization among interstate women migrants in Kerala. -
Perceived organizational support and its influence on employee engagement in informatiom technology organizations
The effective management of Human Resources (HR) or People Resources of an organization through proactive and futuristic design of HR policies is pivotal for an organization s growth. Many of the current challenges faced by businesses globally are owing to industry slowdowns, loss of clientele, lower margins, stiff competition for skilled resources, and high attrition. A diverse set of workforce belonging to different generations having aspirations and expectations galore has entered the corporate sector. This diversity and advent of the generational workforce needs to be taken into consideration while designing HR policies, Reward systems and benefits; as also the factors such as changing family structures and the emergence of a gender equal workforce. Human Resources professionals and organizations are hence tasked with the responsibility of employing different ways and means to fine-tune existing HR strategies and develop new one s that could potentially increase Employee Engagement (EE) and reduce the Intention the Quit (ITQ) among the Information Technology (IT) workforce. The prime emphasis of the current study has been on assessing appropriate HR strategies that can increase engagement and retention at a minimal or no cost to the organization. This study leveraged upon organizational support and care variables such as Perceived Organizational Support (POS), Perceived Supervisor Support (PSS), and Flexible Work Options (FWO) in increasing Employee Engagement (EE) and reducing the Intention to Quit (ITQ). This study goes on to prove that by leveraging upon organizational support and care variables such as POS, PSS, and FWO; organizations can increase the level of engagement of employees, as well as improve employee retention. -
Perceived organizational support, employee engagement and organizational citizenship behaviour among knowledge workers of R&D organization
The reflections of professional life hold an imperative value for an employee. The I/O relationship depends upon myriads of factors. For the sustainability of individual and organization, the internal organization in which the employee operates should provide nurturance and growth to the employee. This study examined perceived organizational support as an antecedent of employee engagement and organizational citizenship behaviour as it`s consequence. The present study employs an ex-post facto research design. 300 knowledge workers (scientists) were assessed on work and organizational engagement, perceived organizational support and organizational citizenship behaviour. Results indicated that perceived organizational support emerged as a significant predictor of work and organizational engagement and organizational citizenship behaviour emerged as a significant consequence of employee engagement. For mediation analysis Baron and Kenny`s (1986) framework was employed and observed that employee engagement partially mediated the relationship between perceived organizational support and organizational citizenship behaviour. 2021 Ecological Society of India. All rights reserved. -
Perceived organizational support, employee engagement and organizational commitment among millennials
Millennials (born between 1981-2000) are drastically different from any other generational cohorts, with their high education level, technological skills, social networking, self-confidence and always teeming with energy, which makes them excellent team players, unlike the previous generations who preferred to work on their own for long hours. Millennials, having grown to constitute a considerable proportion of the workforce and will continue to grow to represent more over the next 20 years, desire for immediate result and speedy advancement, which has led to perceiving them to be impatient and inconsistent. Hence, retaining them has become one of the top managerial priorities. Millennials are prone to frequent switching of jobs which is why they are attributed with the character of job-hopping. Of all the generations in the work force, Millennials are found to be less consistent in their workplace relationships which calls for the purposeful need for cultivating positive relationships with them at workplace. Organizational commitment is evidently one such gesture of an employee, towards positive and long-term relationship with the organization, as a committed employee stays with the organization and this can be brought about if the employees realize that they are being supported well by the organization. Hence, the perceived organizational support plays a pivotal role in work place relations. Another construct in the employeeorganization relationship is, which has a decisive role to play, is Employee engagement. Thus, this study intents to examine how perceived organizational support is related to organizational commitment where employee engagement mediates the relation between the two variables. An empirical study has been done, whereby carrying out a survey among 402 millennial employees across various companies in the information technology sector, as this sector experiences the rush of millennials more, compared to other traditional industries. And it was found that there is a vi significant relation that existed among perceived organization support and organizational commitment and employee engagement and organizational commitment as well. Employee engagement also turned out to be partially mediating the relationship between POS and OC. This study, done to find the relation between the three important constructs in organizational behavior and human resource management, and also to find out the difference in the variation of these three constructs based on the demographical factors, is the first of its kind to be done, among Millennials -
-
Perceived Reality of Self and Others with Two Childhood Trauma Survivors - An Idiographic Case Study
Impacts of childhood trauma can be crucial in understanding personality traits and psychological distress. However, it could be hard to predict if these individuals develop posttraumatic stress or growth. Several quantitative research studies have concluded the connections between childhood trauma and psychopathology or maladaptive personality traits. Various researchers have discovered the negative consequences of early childhood trauma and its long-term effects which may be rudimentary in understanding the causation of life-long psychological and medical deficiencies. This has been very elementary in understanding trait patterns and psychopathology for outcome generalizability and implementing prevention and intervention models. However, these studies still fail to spotlight the importance of the lived experiences of trauma survivors. Nevertheless, the present study is an idiographic single-case study research design used in the exploration of the lived experiences and perceived reality of self and others with two childhood trauma survivors. The Electrochemical Society