Influence of behavioural traits on investment decisions
- Title
- Influence of behavioural traits on investment decisions
- Creator
- J, Lakshmi.
- Contributor
- M C, Minimol.
- Description
- Behavioural traits exhibited by individual investors play a vital role in the investment decisions made by the investor. In this research, the researcher has identified the different behavioural traits shown by different individual investors by their unique characteristics. The study was conducted on a sample size of 811 individual investors from different parts of Bengaluru. The study classified the investment decisions into four aspects and also identified whether investment decisions vary significantlly due to demographic factors. The study further developed a model which explains the linkages between behavioural traits to investment attitude and investment attitude to investment decisions. Review of literature revealed that there exists a gap in the studies in behavioural finance showing the linkages between an investor's behavioural traits and investment attitude and investment decisions. Even though many research happened to identify the personality traits of individual investors, no significant attempt was made to study the linkage between behavioural traits on investment decisions. In this study, an attempt was made to show how individual investors behavioural traits can affect the investment attitude and how investment attitude can affect the investment decision of an individual investor. Result of the study indicated that behavioural traits influences the investment decisions of individual investors. The model developed in the study also proved a linkage between behavioural traits , investment attitude and investment decisions of individual investors with the moderating effect of demograpic factors.
- Source
- Author's Submission
- Date
- 2018-01-01
- Publisher
- Christ(Deemed to be University)
- Subject
- Commerce
- Rights
- Open Access
- Relation
- No Thesis
- Format
- Language
- English
- Type
- PhD
- Identifier
- http://hdl.handle.net/10603/426717
Collection
Citation
J, Lakshmi., “Influence of behavioural traits on investment decisions,” CHRIST (Deemed To Be University) Institutional Repository, accessed February 23, 2025, https://archives.christuniversity.in/items/show/12245.