CURRENT POPULARITY OF ASSAMESE CINEMA

CURRENT POPULARITY OF ASSAMESE CINEMA

This research study entitled-??Current popularity of Assamese Cinema is a study on the status and recent growth of the Assamese film Industry and to explore the present scenario after a lots of bottlenecks. The prime focus is on the current level of popularity of the Assamese films and the paper is also directed towards the understanding of how the industry is rising and trying to achieve the position despite its long history, and its artistic successes, for a state (Assam) that has always taken its cinema seriously and after making a mark various prestigious Awards over the years. The methodology was devised with surveys, which was followed by a predominantly qualitative and quantitative data analysis to help to verify the objective of the research. The research was based mainly on audience survey and Experts?? opinion. After analyzing the survey results, it can be concluded that people still watch Assamese films but it is not as popular like earlier days. The condition of Assamese film industry is not so great but if people take initiatives then there is a hope of a bright future, whereas one cannot ignore the developments which has been taking place in the recent place.

Borkotoky Sujata

Media Studies