Harnessing the Future: Emerging AI Trends Shaping SME Growth in Emerging Markets
- Title
- Harnessing the Future: Emerging AI Trends Shaping SME Growth in Emerging Markets
- Creator
- Garg, Shubham; Giri, Prathiba
- Description
- With AI revolutionizing industries, SMEs in emerging markets can tap into its power for sustainable growth, operational efficiency, and enhanced customer experiences. This chapter explores AI- driven automation, predictive analytics, and personalized interactions, addressing challenges like technical skills, data availability, and cost. By adopting AI strategically, SMEs can overcome barriers, compete globally, and drive innovation, ensuring long- term success in the evolving digital economy. 2026 by IGI Global Scientific Publishing.
- Source
- Unlocking Growth and Sustainability for Small and Medium Enterprises With AI;pp.349-374
- Date
- 01-01-2025
- Publisher
- IGI Global
- Coverage
- Garg S., Christ University, India; Giri P., Christ University, India
- Rights
- Restricted Access; Hardcopy may be available in the library
- Relation
- ISBN: 979-836939612-4; 979-836939611-7;
- Format
- online
- Language
- English
- Type
- Book chapter
Collection
Citation
Garg, Shubham; Giri, Prathiba, “Harnessing the Future: Emerging AI Trends Shaping SME Growth in Emerging Markets,” CHRIST (Deemed To Be University) Institutional Repository, accessed June 18, 2026, https://archives.christuniversity.in/items/show/25141.
