Navigating the landscape of green marketing trends and identifying greenwashing red flags · CHRIST (Deemed To Be University) Institutional Repository

Title: Navigating the landscape of green marketing trends and identifying greenwashing red flags
Description: Driving Green Marketing in Fashion and Retail pp.82-94
Creator: Somesh P.; Ritika M.; Singh H.
Source: https://www.scopus.com/inward/record.uri?eid=2-s2.0-85196440500&doi=10.4018%2f979-8-3693-3049-4.ch005&partnerID=40&md5=1d7bb6ac98424e9aeac6170992b1aca7
Date: 2024-01-01

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Citation

Somesh P.; Ritika M.; Singh H., “Navigating the landscape of green marketing trends and identifying greenwashing red flags,” CHRIST (Deemed To Be University) Institutional Repository, accessed February 8, 2025, https://archives.christuniversity.in/items/show/8048.

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