Unseen motivators: A study exploring the effect of subliminally priming known human faces vs unknown human faces on consumers product selection decisions · CHRIST (Deemed To Be University) Institutional Repository

Title: Unseen motivators: A study exploring the effect of subliminally priming known human faces vs unknown human faces on consumers product selection decisions
Description: Future of Customer Engagement Through Marketing Intelligence pp.245-264
Creator: Abhay R.; Nesin S.M.
Source: https://www.scopus.com/inward/record.uri?eid=2-s2.0-85196245485&doi=10.4018%2f979-8-3693-2367-0.ch012&partnerID=40&md5=d2b9ad10a4faa8a2da4dfae261a1100b
Date: 2024-01-01

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Citation

Abhay R.; Nesin S.M., “Unseen motivators: A study exploring the effect of subliminally priming known human faces vs unknown human faces on consumers product selection decisions,” CHRIST (Deemed To Be University) Institutional Repository, accessed February 8, 2025, https://archives.christuniversity.in/items/show/8062.

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