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Fast Fashion Brands: Sustainable Marketing Practices and Consumer Purchase Behaviour; [Blagovne znamke hitre mode: trajnostne trne prakse in nakupovalno vedenje potronikov]
The fast fashion boom is faced with economic, environmental and social justice objections. Sustainable marketing initiatives have become a new style statement, and brands are shifting to environment-friendly manufacturing. This study explores how fashion apparel brands adopt sustainable marketing practices to promote sustainable purchase behaviour. A cross-sectional survey using a quantitative research design was followed to collect responses from fashion brand consumers. Variance-based partial least squares-structural equation modelling (PLS-SEM) was used to assess the hypothesized model. Two-step bootstrapping was conducted to explore the mediating role of brand perception in the relationship between sustainable marketing activity and brand loyalty. The study suggests that firms can support sustainable marketing practices by creating a brand image and building trust. This can influence consumers' perceptions of sustainability and promote brand loyalty. The study also emphasizes the significance of brand loyalty in developing sustainable purchase behaviour that endures over time. The study provides insights into sustainable marketing strategies and policies in indigenous markets. 2024, University of Ljubljana Press. All rights reserved. -
Fate of AI for Smart City Services in India: A Qualitative Study
With the rollout of the smart city initiative in India, this study explores potential risks and opportunities in adopting artificial intelligence (AI) for citizen services. The study deploys expert interview technique, and the data collected from various sources are analyzed using qualitative analysis. It was found that AI implementation needs a critical examination of various socio-technological factors to avoid any undesirable impacts on citizens. Fairness, accountability, transparency, and ethics (FATE) play an important role during the design and execution of AI-based systems. This study provides vital insights into AI implications to smart city managers, citizen groups, and policymakers while delivering promised smart city experience. The study has social implications in terms of ensuring that proper guidelines are developed for using AI technology for citizen services, thereby bridging the ever-critical trust gap between citizens and city administration. Copyright 2022, IGI Global. -
Fatigue surface analysis of AL A356 alloy reinforced hematite metal matrix composites
This study intends to investigate how copper chill affects the fatigue behaviour of composites made of aluminium alloy A356 and hematite. It was cast by altering the weight fraction particles of hematite (0 to 12%wt in increments of 3%wt) by sand casting method with and without copper chills at its end to get isotropic and homogenous significant characteristics under liquid metallurgical way. The test specimens were prepared in accordance with ASTM specifications. Ducom-type fatigue testing equipment (rotating bending-low cycle fatigue) is used in experiments to examine fatigue behaviour. The micrographic images were taken with a scanning electron microscope (SEM) and interpreted uniform reinforcement of hematite particles, and X-ray diffraction (XRD) patterns were used to reveal microscopic details. The existence of the hematite particles and their phases was revealed by the X-ray diffraction analysis. The results show that the composites cast with copper chills have significantly greater fatigue strength than the casting obtained without copper chills. It was also observed that at 9%wt, copper chilled composite shows improve in fatigue strength about 10.2% as compared without chilled composites. 2023, The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature. -
Fault Analysis and Clearance in FL-APC DC-AC Converter; [Analyse et imination des dauts dans le convertisseur CC-CA FL-APC]
The traditional active neutral-point-clamped (APC) dc-ac converter maintains great common-mode voltage with high-frequency (CMV-HF) reduction capability, so it has limited voltage gain. This article presents a new five-level APC (FL-APC) dc-ac converter capable of voltage step-up in a single-stage inversion. In the suggested design, a common ground not only reduces the CMV-HF but also improves dc-link voltage usage. While comparing with traditional two-stage FL-APC dc-ac converter, the proposed design has lower voltage stresses and greater uniformity. While improving overall efficiency, the suggested clamped dc-ac converter saves three power switches and a capacitor. Modeling and actual tests have proven the suggested APC inverter's overall operation, efficacy, and achievability. The proposed circuit is finally tested with fault clearance capability. 2023 IEEE. -
Fault Analysis and Compensation in a Five Level Multilevel DC-AC Converter
Existing Neutral clamped active (NCA) inverters have the property of high frequency common mode voltage, which can reduce the severity with less voltage gain. A newly designed five level (5L) NCA inverter can capable have achieved voltage step-up with a one stage inversion process. The proposed circuit common ground enhances DC link voltage usage while also mitigating common mode voltage with high frequency. The proposed topology is more compact and has less voltage stress than the conventional two stage topology. The proposed circuit contains merely seven power switches and two capacitors, whereas the conventional topology has ten switches and three capacitors, resulting in a more efficient layout. The proposed topology is developed in the simulink platform, and the simulation results are validated in a proto-type model with a power rating of 2000 W to validate its feasibility and performance with fault clearance capabilities. 2023, TUBITAK. All rights reserved. -
Fault analysis in the 5-level multilevel NCA DCAC converter
The existing neutral clamped active inverter has common mode voltage with the high frequency which can reduce the severity with less voltage gain. The traditional active neutral point clamped (APC) DCAC converter maintains great common mode voltage with high-frequency (CMV-HF) reduction capability so, it has limited voltage gain. The paper presents a new 5-level active neutral point clamped DCAC converter that can change voltage step-up in a single-stage inversion. In the suggested design, a common ground not only reduces the CMV-HF but also improves DC link voltage use. Compared with the traditional two-stage 5-level APC DCAC converter, the proposed design has lower voltage stresses and greater uniformity. While improving the overall efficiency, the suggested clamped DCAC converter saves three power switches and a capacitor. Modelling and actual tests have proven the suggested active neutral point clamped inverters overall operation, efficacy and achievability. The proposed circuit is finally tested with fault clearance capability. 2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. -
Fault diagnosis in a five-level multilevel inverter using an artificial neural network approach
Introduction. Cascaded H-bridge multilevel inverters (CHB-MLI) are becoming increasingly used in applications such as distribution systems, electrical traction systems, high voltage direct conversion systems, and many others. Despite the fact that multilevel inverters contain a large number of control switches, detecting a malfunction takes a significant amount of time. In the fault switch configurations diode included for freewheeling operation during open-fault condition. During short circuit fault conditions are carried out by the fuse, which can reveal the freewheeling current direction. The fault category can be identified independently and also failure of power switches harmed by the functioning and reliability of CHB-MLI. This paper investigates the effects and performance of open and short switching faults of multilevel inverters. Output voltage characteristics of 5 level MLI are frequently determined from distinctive switch faults with modulation index value of 0.85 is used during simulation analysis. In the simulation experiment for the modulation index value of 0.85, one second open and short circuit faults are created for the place of faulty switch. Fault is identified automatically by means of artificial neural network (ANN) technique using sinusoidal pulse width modulation based on distorted total harmonic distortion (THD) and managed by its own. The novelty of the proposed work consists of a fast Fourier transform (FFT) and ANN to identify faulty switch. Purpose. The proposed architecture is to identify faulty switch during open and short failures, which has to be reduced THD and make the system in reliable operation. Methods. The proposed topology is to be design and evaluate using MATLAB/Simulink platform. Results. Using the FFT and ANN approaches, the normal and faulty conditions of the MLI are explored, and the faulty switch is detected based on voltage changing patterns in the output. Practical value. The proposed topology has been very supportive for implementing non-conventional energy sources based multilevel inverter, which is connected to large demand in grid. References 22, tables 2, figures 17. E. Parimalasundar, R. Senthil Kumar, V.S. Chandrika, K. Suresh. -
Fear estimation evidence from BRICS and UK /
International Journal Of Applied Business And Economic Research, Vol.15(4), pp.195-207, ISSN: 0972-7302. -
Fear estimation-evidence from BRICS and UK
The paper aims to build a composite Fear Index for the BRICS countries and UK by adding new dimensions to the initial structure, such as overbought/oversold conditions and commodity impacts. The main purpose is to identify the degree in which fear really percolates down to all the market participants, respectively if this generates a certain asset transfer to Gold. The results point out the GMM model as the best fit for explaining the link between the Fear Index and the behaviour of market participants. It also confirms the transfer of assets to a safer asset class during the phases of high volatility on the market. Serials Publications Pvt. Ltd. -
Fear of COVID-19, workplace phobia, workplace deviance and perceived organizational support: A moderated mediation model
This paper aims to test a moderated-mediation model examining therelationships between Fear of COVID-19, workplace phobia, work deviance behaviourand perceived organizational support among hotel employees. An online questionnaire was administered to collect data, to which 481 responded. Data was collected from full-time frontline employees working in the Maldivian hospitality industry. The moderated-mediation model explained 44% of the variance in workplace deviance behaviourscan be predicted bythe fear of COVID-19, perceived organisational support and workplace phobia. The findingsshowthat perceived organizational support reduces the negative impact of COVID-19 fear on workplace phobia and deviance. Results suggest that to reduce the negative effect of the pandemic, organisations should adopt support measures across different managerial levels at different scales rather than providing one-size-fits-all solutions. 2023 The Authors. Stress and Health published by John Wiley & Sons Ltd. -
Feature Extraction for Collaborative Filtering: A Genetic Programming Approach
International Journal of Computer Science Issues, Vol. 9, Issue, 5, No. 1, pp. 348-354, ISSN No. 1694-0814 -
Feature extraction of optical character recognition: Survey
Optical Character Recognition is still prevailing even after many decades of implementation. The challenges faced here are increasing day by day so as its applications. From Punched cards to Handwritten Text, from images to video, from uniform font to universal font, from English text to Global language, from researchers to visually handicapped are the transformations obtained from an era of the 1980s to 2010. This paper has covered the advancement of acknowledging the characters, how are features are extracted, various methodologies used and more importantly what is the use of OCR. Research India Publications. -
Feature selection based on the classifier models: Performance issues in the pre-diagnosis of lung cancer /
Journal of Theoretical and Applied Information Technology, Vol-59(3), pp.549-555. ISSN-1992-8645. -
Feature selection based on the classifier models: Performance issues in the prediagnosis of lung cancer
Dimensionality reduction is generally carried out to reduce the complexity of the computations in the large data set environment by removing redundant or de-pendent attributes. For the Lung cancer disease prediction, in the pre-diagnosis stage, symptoms and risk factors are the main information carriers. Large number of symptoms and risk attributes poses major challenge in the computation. Here in this study an attempt is made to compare the performance of the attribute selection models prior and after applying the classifier models. A total of 16 classifier models are preferred based on relevancy of the models with respect to the data types chosen, which are based on statistical, rule based, logic based and artificial neural network approaches. Feature set selection and ranking of attributes are done based on individual models. Based on the confusion matrix parameters the models prediction outcomes are found out in the supervisory training mode. The Confusion matrix of the models before and after dimensionality reduction is computed. Models are compared based on weighted Reader Operator Characteristics. Normalized weights are assigned based for the result of individual models and predictive model is developed. Predictive models performance is studied with target under supervised classifier model and it is observed that it is tallying with the expected outcome. 2005 - 2014 JATIT & LLS. All rights reserved. -
Features of Vitamin Model Affecting Psychological Empowerment: Serial Mediation Role of Job Crafting and Work Engagement
The current research aimed to investigate the association between the variables under the study, that is, the vitamin model features of a job: job crafting, work engagement, and psychological empowerment. It also attempted to analyze the serial mediational role of the two causally linked mediators, that is, job crafting and work engagement with the job features of the vitamin model and psychological empowerment. By investigating these variables, we tried to explore how the employees redesigned the well-defined jobs to match their capabilities, which enhanced commitment to work and led to positive behavioral outcomes, such as empowerment, work meaningfulness, and improved performance. Primary data were collected from 453 knowledge workers in the information technology (IT) and information technology-enabled services (ITES) industry. Using SPSS software, the correlation method revealed significant positive correlations between the variables under study. PROCESS macro (Haynes, 2012) was applied in SPSS AMOS regression-based path coefficients and bootstrap confidence intervals at a 95% confidence level. As the bootstrap confidence intervals did not include zero, a significant mediational role of the serial mediators was observed between the relationship of features in the vitamin model and psychological empowerment [Estimate =.0761, 95% CI (.0257,.1902)]. So, it could be concluded that job crafting made the employees the mechanic of their vehicle (work), leading to work engagement, increased performance, and psychological well-being at the workplace. 2022, Associated Management Consultants Pvt. Ltd.. All rights reserved. -
Female Director and Agency Cost: Does board gender diversity at Indian corporate board reduce agency conflict?
We examined the presence of women directors in top-level management and their effect on principal-principal conflict (PP) and principal-agent conflict (PA) on the firms listed on Indian stock exchange using a panel model approach. For analysis purpose, this study covers the sample of 75 companies belonging to various industries and listed in Bombay Stock Exchange Index, has been studied over thirteen financial years, i.e. from year 2006 to year 2019. This study uses panel data analysis, i.e. fixed effect model and random effect model. The proportion and presence (dichotomous) of women directors on top level management board is taken as the independent variable. Principalprincipal conflict measured by assets utilization ratio (AUR), and principal-agent conflict is been measured by dividend payout ratio (DPR), are taken as dependent variable in this study. The prime results of this study using panel data analysis, i.e. fixed effect (FE) and random effects (RE) estimation models point towards no significant impact of the female director (proportion and presence) on the firm's agency cost (PP and PA). 2021. Transnational Press London. All Rights Reserved. -
Feminism in Practice: Learning from the Barefoot Solar Mamas
The Barefoot College (India) is an NGO working in the fields of education, skills development, health, drinking water, and solar power mainly to train older, rural women who are determined to challenge restrictive gender roles in their respective communities. Since its inception, the NGO has trained over 2,000 rural women as solar engineers across 93 countries worldwide and has brought electricity to over 18,000 homes. Barefoot trainers employ non-normative methods of sharing knowledge such as color coding, sign language, and practical experience. This paper conducts a critical assessment of the Barefoot College Solar Electrification Programme to explore how it empowers illiterate and semi-literate women from remote rural areas around the world to become solar engineers (or Solar Mamas). It utilizes qualitative research methods to analyze this women's empowerment project as a landmark practical application of decolonial feminist theory. The paper contends that the Barefoot approach both challenges and conforms to the Women in Development and Gender and Development approaches of the past. The research is grounded methodologically in feminist praxis and also borrows from the conceptual frameworks of Feminist Political Ecology and Women and the Politics of Place. Stories and personal experiences from Solar Mamas have been highlighted to understand the real world impact of the program. The main findings indicate that the Barefoot College's innovative approach to empower marginalized communities and educate older women is achieved through decentralizing control and demystifying technology. (2024), (Bridgewater State College). All Rights Reserved. -
Feminization of hunger in climate change: linking rural womens health and wellbeing in India
The links between climate change, food security and womens wellbeing remain an under-investigated area. This paper contributes to this area through a thorough examination of how women experience food insecurity in farming households in rural India. The households are located in four agro-climatic regions in India. These regions experience varied climatic pressures, and this diversity allows us to explore a wider variety of womens experiences in their attempts to maintain household food security as the climate changes. The study finds that women, even in comparatively more food-secure households, suffer from food insecurity. One of the reasons for this is that womens food habits and mealtimes have altered in recent years due to the increase in their work pressures. The worst effects are to be found in drought-prone areas, and there are greater vulnerabilities among women-headed households, indicating that the impacts of climate change are exacerbated by cultural norms that further hinder the role of women in farm activities. 2023 Informa UK Limited, trading as Taylor & Francis Group. -
Fermented aquatic weed meal (FAWM) as a protein source in Asian Catfish Clarias batrachus diets: Impacts on growth, blood chemistry profile, liver and gut morphology and economic efficiency
The global aquaculture industry is increasingly seeking sustainable alternatives to fishmeal (FM) due to its high price and shortfall in supply. In this context, fermented aquatic weed meal (FAWM) could emerge as a viable plant protein source for aquafeed. Four isoproteic diets [30 % crude protein (CP)] were formulated, incorporating 50 % total protein from FAWM comprising fermented Azolla diet (D1), Pistia diet (D2), and Eichhornia diet (D3). The control diet (D0) did not contain FAWM. At the end of the 90 days feeding trial, their growth performance, whole-body proximate composition, gut microbial load, haemato-biochemical indices, liver and gut health, and economic efficiency were determined. Fish fed with D0 had significantly (p < 0.05) improved growth performance and feed utilization compared to other treatment groups. Meanwhile, the fish supplemented with D1 diet exhibited significantly (p < 0.05) higher final weight (g), specific growth rate (%/day), weight gain (%), total biomass (g), and protein efficiency ratio among the FAWM dietary groups. The D1 group also demonstrated the significantly (p < 0.05) highest whole-body CP (64.27 0.40 %) and lower crude lipid (8.24 0.28 %) compared to other test diets. The total bacteria (TB) and lactic acid bacteria (LAB) in the fish gut were found to be significantly (p < 0.05) higher in D1 group. Furthermore, most of the hemato-biochemical indices of fish were significantly (p < 0.05) affected by FAWM inclusions, with few exceptions. The histological findings indicated that amongst the FAWM groups, D1 fish exhibited improved intestinal health. Nonetheless, the gut of the control fish demonstrated substantially (p < 0.05) lower villi width and crypt depth than other treatments. The D1 and D2 diet groups had significantly improved liver health. Moreover, FAWM inclusion enhanced economic efficiency by considerably reducing farm feed cost (US$/kg) and increasing return on investment (%). In summary, dietary inclusion of fermented Azolla pinnata (D1) protein at 50 % in aquafeed promoted feed utilization, growth, health, and farm economics of Asian catfish fingerlings compared to other FAWM diets. 2024 The Authors -
Ferrocenyl aniline modified electrode for the electrochemical synthesis of 2-(4-methoxyphenyl)-1H-benzo[d]imidazole
Ferrocenyl aniline is an excellent catalyst used conventionally for heterocyclic syntheses. The use of ferrocenyl aniline, in the presence of electropolymerized thiophene-3-acetic acid (TAA) on carbon fibre paper is novel and found to be an exceptional electrocatalyst, for the synthesis of a proven anti-fungal, anti-proliferative and anti-bacterial, 2-(4-methoxyphenyl)-1H-benzo[d]imidazole. The electrode performance was examined with activity studies and EIS, along with surface characterizations including optical profilometry, FE-SEM, FT-IR and XPS. The synthesis was performed in a single-cell three electrode system, using platinum as counter and saturated calomel electrode (SCE) as the reference, with ethanol as the electrolyte and lithium perchlorate supporting electrolyte. The reaction was performed with o-phenylenediamine and anisaldehyde as starting materials at ambient temperature and pressure, at 1.35 V constant potential for 3 h, and product was isolated and purified using column chromatography to obtain 91% yield and characterized with GCMS and NMR. This synthesis method is noteworthy, due to its environmentally friendly performance, and high yield for a benzimidazole derivative that is pharmacologically vital. 2024


