Adopted online marketing strategies for newly opened cafes in Delhi and Bengaluru /

Title

Adopted online marketing strategies for newly opened cafes in Delhi and Bengaluru /

Creator

Bhramar, Shubhra. - 1424049

Contributor

Department of Media Studies

Description

Cafes in India have become a major business activity. It’s demand has grown so much so that people no longer want to go for fine dining and eat their food in an enclosed space with sophisticated colored walls. Though cafes are a borrowed concept from West but in the last seven to eight years, cafes have become a booming sector in the gastronomic industry. Particularly, if we look at the metropolitan cities of India, they all are bustling with cafes and pulling crowd like never before.

Source

Master of Arts in Media and Communication Studies

Date

2016-02-01

Publisher

CHRIST (Deemed To Be University)

Subject

Media Studies

Format

PDF

Language

English

Type

Masters Dissertation