Type:Patent

Subject:Electrical

Description:Patent Number: 202141010711, Applicant: Sathishkumar V E. The rapid development of technologies, cost of renewable energy equipment is reducing worldwide and encouraging Solar Power Plants installations in large quantity. The Solar Power Plants generates the Solar Energy, converts sun light into electricity by Photovoltaic cells, mirrors, and lenses. The commercial way of producing the energy from the sun is the viable way of renewable energy. The large scale of the solar power plants are installing in the locations which are not accessible to monitor everyday. The remote real time solar monitoring system is required for each individual solar panel in the solar energy system to know the performance in the form of power output levels. [show more]

Type:Patent

Subject:Computer Science

Description:Patent Number: 2021101599, Applicant: Jasmine Selvakumari Jeya I.

Type:Patent

Subject:Computer Science

Description:Patent Number: 2021101599, Applicant: Jasmine Selvakumari Jeya I.

Type:Patent

Subject:Physics

Description:Patent Number: 202241007566, Applicant: Dr. S. Brinthakumari. Internet of Things (IOT) is the connection of things / objects through networks, in which things or objects can interact with each other without or minimal human intervention. Now-a-days, Security has grown to be the maximum tough task. Everyone wishes protection however in present scenario, not anything is secure now no longer even of their very own houses. In this work, we are proposing an IoT based system for Antitheft Security Detection in a Cloud Environment. In this system we used PIR sensor, ultrasonic sensor and Vibration sensor. [show more]

Type:Patent

Subject:Chemical

Description:Patent Number: 202241051204, Applicant: Amrita Chaurasia. E-commerce that spans international borders makes it possible for smaller businesses to more swiftly penetrate many international marketplaces. The purpose of this article is to investigate the ways in which effective market creation influences the international performance of small and medium-sized businesses (SMEs) that are involved in international e-commerce. Using the effectuation theory as a foundation, we propose that businesses can generate demand in foreign markets by developing innovative new ways for customers to interact and engage with them in the digital world. [show more]

Type:Patent

Subject:IOT

Description:Patent Number: 202111041762, Applicant: Mr. Chandan Choubey. The present invention discloses an IoT Enabled vacant seats management system of moving bus transportation and method thereof. The system and method include, but not limited to, a handheld device with a user interface to view the desired bus on the route available for commuting and checking the vacant seat information in real-time; a GPS unit provided with the handheld device and a communication device, which is installed at bus stand; an infrared sensor to detect further movement and number of the commuters entered the bus in conjunction with a camera device. [show more]

Subject:Management Studies

Description:Global Journal of Arts and Management, Vol. 2, No.3, pp 204-206, ISSN No. 2249-2658

Type:Masters Dissertation

Subject:Media Studies

Description:Appeals are an important aspect in the field of advertising that are used widely to promote or market a product by persuading its consumers. Television is one of the strongest medium that brings out the clarity of advertising appeals. This study aims to analyse the different appeals that are used by the brand Cadbury in India. [show more]

Type:Journal Article

Subject:Digital landscapes

Description:Funes Journal of Narratives And Social Sciences, Vol.2, pp. 136-152, ISSN No. 2532-6732.

Type:Masters Dissertation

Subject:Media Studies

Description:Visual media, namely films, is one of the greatest mediums for the conveyance of propaganda. Dystopian films contain strong persuasive content in them and are used by filmmakers to spread propaganda. Unlike the filmmakers of the past, dystopian filmmakers focus on the future and their films are usually set in a futuristic environment. The environement is usually shown as being completely destryed by neglect or the overtake by technology. [show more]

Description:The term development, advancement and technology may not be the right set of words to describe rural areas of a country, as generally we associate rural parts of a country as backward, dirty, uncivilized and poverty. Today, Media is one of the most important and powerful medium that plays a very significant role in the lives of millions of people in the country because from centuries before media has helped and made people aware of the available options and the new technologies which make the lives of millions of people easy especially for the development of backward or the rural areas of a country catering to the needs of different people. Advertising is an indirect way of bringing or turning the masses or peoples towards the advertised services by providing plenty of information that is premeditated in order to bring effectiveness with a complimentary thought, now advertising is one such aspect of media that plays a vital role. Hence, the researcher in this research tries to find out the role of IASF and its effectiveness through advertisement by analysis its creative tactics. [show more]

Description:For years newspapers have sold papers through racks on the streets. With change in consumer behaviour, the sales and purchases of newspapers have also transformed. Technological advancement brought in a demand to be innovative and to suit the changing behaviour of the consumer. Newspaper like any other commodity has to fight for its survival and make an impact on the consumer??s mind. The days of ??Plan Buy?? have taken a backseat because of availability of many options for the product of the same kind. There comes a need to draw all the attention of the consumer to the devices of innovation in order to make a purchase. Newspapers therefore, have adopted different elements of the marketing communication mix of the integrated marketing communications to smartly market themselves at every level to reach and appeal to ever changing readers. The research will aim at studying the changes by the newspaper organization in order to market their newspaper through ??An Analysis of Marketing and Advertising Strategies of Deccan Herald, Bangalore.?? The research is aimed at studying the steps and procedures that are taken by the newspaper organization to position their newspaper to the target readers to get the desired market share. The research will also try and gauge the impact of the marketing and advertising strategies adopted. If there is an impact what might be the possible reasons and till what extent. The research will make a detailed analysis by interviewing people from Deccan Herald, Bangalore to get in-depth knowledge about the steps and procedures taken by the newspaper organization. Also, in addition a sample survey was conducted with a total sample size of 85 to gauge the impact. [show more]

Type:Masters Dissertation

Subject:Media Studies

Description:In today's world, the social web space has become a competitive platform for companies engaged in a plethora of activities to promote and sell their products and, more importantly, create a brand image. In tandem with the rapid development that has been observed in social media, the advertising industry has also evolved to accommodate the needs of the internet. Native advertising has emerged as a viable and lucrative alternative for companies to communicate with their audiences. [show more]

Description:Organisation blogs have been used by organisations constantly at present times with the evolution of the digital world taking place. Every organisation involves various mediums through which they are constantly kept in the minds of the people. The researcher aims to find out the patterns and strategies used in organisation blogs as a Public relations tool. There are many public relations tools like in house publications, press conferences, Press releases, PR campaigns have been used by organisations since decades. The researcher aims to find out the growing importance of organisation blogs in the current scenario. The researcher would adopt qualitative method for the study. The researcher would analyse the blogs of top brands and conduct expert interviews. [show more]

Subject:Management

Description:Journal of Investment and Management, Vol-1 (1), pp. 1-11.

Type:PhD

Subject:Mathematics

Description:In this thesis we have studies MHD and EMFD flow of viscous and inviscid fluid for different cases when magnetic field and velocity are variably or constantly inclined. In particular magnetic and velocity vector are orthogonal. The pattern of streamlines and magnetic lines are derived in every problem and the effect of density and magnetic permeability on the variation of pressure is studied. The problems studied in this thesis give further investigation on the analytical solution of magnetohydrodynamic and electromagnetic fluid dynamic flow. [show more]

Subject:CUIM

Description:The International Journals Research Journal of Social Science & Management Vol.2, No.10 pp.74-83. ISSN No. 2251-1571

Description:Folklore is an art form, which consists of stories, songs, spells, proverbs, legends, belief, and other principles in a tradition of a culture, subculture, etc. The term "folk" can refer to any group of people whatsoever who share at least one common factor. In Manipuri tradition, the elders or grandparents to their grandchildren near a place called ??Phunga which means a ??fireplace in the vicinity of kitchen narrate folktale orally. It is a place where members of the family dines together and shares the stories of daily life. Hence, the name ??Phunga wari which means ??fireplace tale is also known as ??folktale in Manipuri culture. Manipur has a rich tradition of folktales since its inception. Keibu Keioiba is one of the most widespread folktales in Manipur. It is translated in many ways such as tiger head, half beast half human and a man tiger. It is represented in different ways: written (books), oral (oral transmission) and visual media (animation movie). The study aims to analyse the folktale Keibu Keioiba from oral tradition; books and animated movie to study the characteristics changes in the transition of medium. [show more]

Type:Journal Article

Subject:Management

Description:Asian Journal Of Research In Business Economics And Management, Vol.7, Issue 5, pp.165-177, ISSN: 2249-7307.