A case study of the public relations strategy of Bengaluru football club 2013-14 season /

http://archives.christuniversity.in/disk0/00/00/71/27/01/Collin_Dissertation_1324008.pdf

Title

A case study of the public relations strategy of Bengaluru football club 2013-14 season /

Subject

Media Studies

Description

Public Relations has grown and evolved as a field over the past few decades. It has gained a sacred form of importance in terms of understanding and building effectiveness of each field. One of the fields that has been a great beneficiary of this field has been the domain of sports. Global sporting clubs and brands have been implementing public relations strategies to effective ends for a long time now. It has been a trend of note on a global scale as well as in India.

Creator

D’Silva, Collin Ferdie. - 1324008

Source

Master of Science in Communication

Publisher

CHRIST (Deemed To Be University)

Date

2015

Contributor

Department of Media Studies

Format

PDF

Language

English

Type

Masters Dissertation

Collection

Citation

D’Silva, Collin Ferdie. - 1324008, “A case study of the public relations strategy of Bengaluru football club 2013-14 season /,” CHRIST (Deemed To Be University) Institutional Repository, accessed December 21, 2024, https://archives.christuniversity.in/items/show/1338.

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