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Factors Influencing Consumer Purchase Decision in Mid-Size Car Segment.
Volume 2, Issue 4, August, ISSN: 2277-6621 -
Factors Influencing Consumer Purchasing Behaviour Towards Purchase of Palm Leaf Craft
The handicraft sector plays a significant role in providing employment opportunities in rural and semi-urban areas of the country. It helps in generating substantial income for the artisans. The uses for palm leaves are abundant. Attractive items made of Palm Leaves are very popular in South India, mostly in Southern Andhra Pradesh and Tamil Nadu. However, to generate sustainable revenue through their products, the artisans need to understand the buyers requirements. This study aims to understand the consumers purchasing behavior when buying palm leaf products. The sample consists of 233 consumers with diverse backgrounds from the state of Tamil Nadu, India. A questionnaire was developed to measure awareness and attitude influence while purchasing palm leaf products. The results can help the artisans to get an insight into end-user expectations and requirements toward palm leaf products and suggest strategies to increase the income of artisans. 2022 Taylor & Francis. -
Factors Influencing Data Utilization and Performance of Health Management Information Systems: A Case Study
The Healthcare Management Information System (HCMIS) is a comprehensive collection of data systematically gathered at healthcare institutions to fulfill the requirements for statistical information on medical services. This research aimed to assess the use of HCMIS information and identify the elements that impact the efficiency of the medical system at the district and primary medical institution levels in Tanzania as a case study. This research was conducted in 11 districts in Tanzania and included 115 healthcare institutions. It was cross-sectional research. The data were gathered via a semi-structured survey given to healthcare professionals at the institution and district stages. The information was then recorded utilizing an observational checklist. The researchers used an analytical technique for thematic content to combine and validate the replies and findings and gather essential data. 93 healthcare institution personnel and 13 district authorities were surveyed. Approximately 61% of the facility participants said they utilized the HCMIS information, but only 39% of the district participants acknowledged consistently analyzing HCMIS information. Out of the participants from nine districts, 68% said that they regularly get feedback on the quality of their work from authority figures monthly and quarterly. The patient workload was often shown to significantly impact the efficiency of staff members in data collection and administration. Insufficient analysis and subpar use of information were prevalent in most districts and healthcare institutions in Tanzania. Inadequate human and financial resources, absence of rewards and monitoring, and lack of standard processes for data handling significantly hindered the HCMIS efficiency in Tanzania. The Research Publication, www.trp.org.in. -
Factors influencing dynamic capabilities of entrepreneurial-led organisations to achieve analytical transformation
Entrepreneurial spirit transforms the economic scenario resulting in a significant contribution to society. Analytical transformation enables entrepreneurs with superior effective decision-making capability through information gathering, advanced technology adoption and data analysis. Effective analysis leads to superior organisational performance. However, in entrepreneurial-led large Indian organisations, the adoption of analytics is limited to predicting results. The study aims to identify the key factors that impact analytical transformation. The study also aims to identify key dynamic capabilities to achieve such transformation. This article identifies base theories related to the identified concepts. This article aims to develop an analytical transformation capability model for entrepreneurial-driven large industries. This study also empirically validates the proposed research model. The study concludes that entrepreneurial-led large Indian technology-driven industries lag behind their technology peers in adopting prescriptive analytics. The study also proposes an analytical transformation theory that aims to provide necessary techniques to improve organisational effectiveness. Copyright 2025 Inderscience Enterprises Ltd. -
Factors influencing dynamic capabilities of entrepreneurial-led organisations to achieve analytical transformation
Entrepreneurial spirit transforms the economic scenario resulting in a significant contribution to society. Analytical transformation enables entrepreneurs with superior effective decision-making capability through information gathering, advanced technology adoption and data analysis. Effective analysis leads to superior organisational performance. However, in entrepreneurial-led large Indian organisations, the adoption of analytics is limited to predicting results. The study aims to identify the key factors that impact analytical transformation. The study also aims to identify key dynamic capabilities to achieve such transformation. This article identifies base theories related to the identified concepts. This article aims to develop an analytical transformation capability model for entrepreneurial-driven large industries. This study also empirically validates the proposed research model. The study concludes that entrepreneurial-led large Indian technology-driven industries lag behind their technology peers in adopting prescriptive analytics. The study also proposes an analytical transformation theory that aims to provide necessary techniques to improve organisational effectiveness. Copyright 2025 Inderscience Enterprises Ltd. -
Factors Influencing Equity Investment Intention: A Behavioral Perspective
Many financial and psychological factors influence equity investment decisions. The present study examines the influence of Personality, risk attitude, and financial literacy on equity investment intention. Questionnaire responses were collected from Bengaluru investors. The present study uses the Big Five Personality Traits (Extraversion, Agreeableness, Conscientiousness, Neuroticism, and Openness to Experience) to categorise individual behaviour tendencies. Risk attitude is examined as a mediator variable, and financial literacy (Financial Knowledge, Financial Skill, and Financial Attitude) is examined as a moderator variable. The results show that extraversion, conscientiousness, and openness to experience positively affect equity investment intention, and Neuroticism negatively affects equity investment intention. Risk-taking propensity also moderates the personality-investment intention relationship and shows that individuals with high risk-taking propensity invest in equities. Financial literacy also moderates the relationship and implies that financial knowledge and ability are key determinants of investing. These results have policy and practice implications for investment educators, policymakers, and financial planners and indicate the value of investor-specified advice founded on psychological and financial literacy profiles. Financial literacy programs can assist investors in making effective investment decisions and managing risk. This research contributes to the behavioural finance literature by integrating personality psychology and financial literacy as investment decision-making frameworks. 2025, Iquz Galaxy Publisher. All rights reserved. -
Factors influencing job satisfaction of migrant workers in Coimbatore district
Recent years have seen a rise in the phenomenon of migration for employment, which has resulted in a more diversified and dynamic global workforce. Migrant workers contribute to a variety of businesses and sectors, which is essential to the economic growth of host nations. Their job satisfaction, though, continues to be a major source of worry. This summary gives a general overview of the variables affecting migrant workers job satisfaction, highlighting significant aspects like pay, working conditions, social support, and cultural assimilation. This study intends to shed light on the complex interactions between these variables and their effects on migrant workers overall well-being and job satisfaction through an examination of the literature already in existence and empirical data. The results of this study can help policymakers, employers, and other stakeholders implement initiatives that improve migrant employees job satisfaction, creating more effective, peaceful, and inclusive work environments. 2025 selection and editorial matter, Hafinaz, Hariharan R and R. Senthil Kumar. -
Factors Influencing Online Shopping Behaviour: An Empirical Study of Bangalore
Online shopping is growing rapidly in India, predominantly driven by tremendous and substantial divulgatory activities among millennial consumers. Online shopping is becoming more popular and attracts significant attention because it has excellent potential for both consumers and vendors. The convenience of online shopping makes it more successful and makes it an emerging trend among consumers. When all the companies are striving against one another, certain factors influence the behavior of customers. This paper analyses the relationship between the critical, independent variables, including consumer behavior, cultural, social, personal, psychological, and marketing mix factors. The results revealed that the influence of Brand as a factor had positively influenced the customers decisions in shopping online and evaluates the customers level of satisfaction with Online shopping. Results provided in this research could be employed as reference information for Ecommerce app builders and marketers regarding such issues in the city. 2021, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. -
Factors influencing purchase decision and brand switching in the passenger car segment in Bengaluru
This study identifies and analyses the Product Attributes of Passenger Cars and the demographic factors that influence consumer Purchase Decision and Brand Switching in the Indian context, specific to the city of Bengaluru. It discusses the existing knowledge pertaining to Passenger Cars and a conceptual framework is developed based on the review of literature. The research identifies what drives the Purchase Decision and Brand Switching for the Indian consumers and analyses how it differs based on demographic variables such as age, gender and income. Based on the model thus created, the research seeks to segment the Indian Passenger Car consumers according to the significant demographic variables thus identified. A questionnaire was administered to 200 respondents of different age, income and gender groups within the city of Bangalore. The data was then analyzed using Factor Analysis, One-way ANOVA and frequency analysis in SPSS.It was found that Quality, Aftersales Service, Safety and Price are the major value factors effecting purchase decision of Indian Passenger Car consumer. Age and income also has a significant influence of Purchase Decision and Brand Switching. It was also found that purchase intention varies between different age and income groups. The research was conducted within the city of Bangalore alone which may not be generalized to the entire country. 2020 SERSC. -
Factors influencing purchase intention of online shopping customers: A review of the existing literature
The rapid digital transformation, especially on the internet, has provided businesses with unprecedented opportunities for global expansion. This shift has revolutionized marketing, replacing costly and labour-intensive efforts with cost-effective digital strategies. E-commerce platforms facilitate this process by offering an interactive interface for users to post reviews, comments, and questions, thus enhancing the decision-making experience. Understanding customer purchase intention is vital in this digital age, as it's shaped by various antecedent factors, with digital word-ofmouth (eWOM) being a significant influencer. However, the relationship between eWOM and purchase intention remains underexplored. This chapter reviews 60 previous studies, shedding light on the factors affecting online customers' purchase intentions. The study identifies research gaps, setting a clear direction for future investigations. 2024, IGI Global. All rights reserved. -
Factors Influencing Purchase Intention of Organic Coffee
This study looks at the variables affecting Indian customers propensity to buy organic coffee. Drawing on the Theory of Planned Behavior (TPB) and considering the unique cultural context of India, the study integrates a multi-dimensional framework, incorporating personality, attitude, lifestyle, subjective norm, collectivism, perceived behavioral control, perceived consumer effectiveness, and environmental concerns, to analyze the dynamics of organic coffee purchase intention. Data was gathered from a representative sample size of 420 Indian coffee customers making use of a formal questionnaire and analyzed using statistical tools such as SPSS and Amos. Our findings show a favorable relationship between purchase intention with attitude, collectivism, and environmental concern. This study has implications for both research and practice. The Author(s), under exclusive license to Springer Nature Switzerland AG 2025. -
Factors Influencing Rural Youth Engagement in India: A Comprehensive Analysis
India is currently in a crucial situation where utilizing the potential of its rural youth could greatly influence the countrys overall growth, given its large rural areas and young population. This chapter explores the various factors that affect the involvement of rural youth, such as education, job prospects, infrastructure, technology, and government policies. It also examines the current engagement of rural youth in India, their aspirations for rural development, and the factors influencing their participation. First, the chapter examines the factors that influence rural youth engagement in development activities. It identifies driving factors such as resource access, supportive policies, and community backing, while also addressing hindrances including resource limitations, inadequate infrastructure, and socio-cultural barriers. Second, it identifies proven practices that effectively involve young people in rural settings, including empowerment programs, skill development workshops, and technology integration. These practices provide insights into how rural youth are currently contributing to and benefiting from development initiatives. Finally, the chapter proposes a research framework and instrument designed to assess and enhance youth involvement in various developmental areas. The findings offer valuable recommendations for enhancing youth involvement in rural development and addressing their unmet needs, ultimately contributing to more effective and inclusive development strategies in rural India. Through a synthesis of existing literature and insights from focused group discussions at rural colleges, this work explores the challenges and aspirations of rural youth in India. CAB International 2026. -
Factors Influencing Rural Youth Engagement in India: A Comprehensive Analysis
India is currently in a crucial situation where utilizing the potential of its rural youth could greatly influence the countrys overall growth, given its large rural areas and young population. This chapter explores the various factors that affect the involvement of rural youth, such as education, job prospects, infrastructure, technology, and government policies. It also examines the current engagement of rural youth in India, their aspirations for rural development, and the factors influencing their participation. First, the chapter examines the factors that influence rural youth engagement in development activities. It identifies driving factors such as resource access, supportive policies, and community backing, while also addressing hindrances including resource limitations, inadequate infrastructure, and socio-cultural barriers. Second, it identifies proven practices that effectively involve young people in rural settings, including empowerment programs, skill development workshops, and technology integration. These practices provide insights into how rural youth are currently contributing to and benefiting from development initiatives. Finally, the chapter proposes a research framework and instrument designed to assess and enhance youth involvement in various developmental areas. The findings offer valuable recommendations for enhancing youth involvement in rural development and addressing their unmet needs, ultimately contributing to more effective and inclusive development strategies in rural India. Through a synthesis of existing literature and insights from focused group discussions at rural colleges, this work explores the challenges and aspirations of rural youth in India. CAB International 2026. -
Factors influencing student mentoring: Insights from higher education institutions
Mentoring has a close relationship to the word journey, symbolic of a goal-oriented process. Goal 4 of the Sustainable Development Goals (SDGs) stress on quality education and mentoring in educational institutions is a vehicle in this direction. Higher education is a crucial phase when students seek coaching and guidance for professional development. Higher Education Institutions (HEI) focusing on quality education assign mentors for students' academic and professional enhancement. The present study involving 92 participants describes the mentoring process followed in two social science courses of two different HEI by following a mixed-method and employing descriptive statistics and grounded theory. The emergent themes include continued communication channels between mentor and mentee, goals, duration, frequency, conflict mitigation, age and inclusion. These are structured as a model which is akin to the Rhodes Model of Youth Mentoring but more comprehensive and suited to the Indian context. 2021 SCMS Group of Educational Institutions. All rights reserved. -
Factors Influencing the Quality of Internal Audits in SMEs
Internal auditors role and their quality output are one of the essential features of an organisation. But a specific internal audit department is one of the easily ignoring cost cutting method for Small and Medium-sized Enterprises (SMEs), due to their limited resources and various challenges. Based on the recent corporate governance stress, most of the listed SMEs are employing internal audit departments, but the autonomy of internal auditors which are questionable generally among all the industries are considered to be very challenging to attain in SMEs. The aim of this study is to examine how effective are the internal auditors role in listed SMEs and what are the key factors that will impact high-quality audits. Audit committee, autonomy of internal auditors and fraud risk assessment are the key factors considered to achieve the objective of study. For the comprehensive analysis of this study 71 listed SMEs are considered and quantitative research methodology is used for the collection of data. The findings shows that these key factors are crucial to improve audit quality of SMEs. The study provides valuable insights and guidance for SMEs to augment their internal control systems and achieve long-term sustainable growth as they prone to witness constant changes in the present business world. The Author(s), under exclusive license to Springer Nature Switzerland AG 2026. -
Factors influencing user perception on mobile social networking apps /
Sumedha Journal of Management, Vol.4, Issue 2, pp.429-448, ISSN No: 2277-6753. -
Factors influencing user perception on mobile social networking apps /
Sumedha Journal Of Management, Vol.4, Issue 2, pp.429-448, ISSN No: 2277-6753. -
Factors leading to the early exit of women chefs and their limited presence in the hotel industry of Bengaluru /
Research Review International Journal of Multidisciplinar, Vol.3, Issue 10, pp.24-31, ISSN No: 2455-3085. -
Factors of reintegration of children in conflict with law
Building an ethical society involves lifelong learning and training, individually and collectively. On many occasions, crime and offence happen in the life of children. Juvenile Justice Act 2015 of India covers two categories of children: Children Need Care and Protection (CNCP) and Children in Conflict with Law (CCL). The behaviour of CCL is one of the most complex areas of behavioural science. Recidivism proves that the present reintegration is insufficient to arrest crime. This study focuses on the factors that support the reintegration of the CCL who had undergone the procedures of the Juvenile Justice Board (JJB). This is an exploratory study conducted in Kerala, India, to find the significant factors that contribute to successful reintegration, making children part of an ethical society. The methodology of the study is qualitative in nature and using data collected from boy offenders who have undergone the procedure of JJB and their parents and officials through different individual case studies. All children who participated in the survey have been rehabilitated, but reintegration seems yet to be completed. 2020 Journal of Dharma: Dharmaram Journal of Religions and Philosophies (DVK, Bangalore),.