Increasing usage of indirect advertisements and its effects /

Title

Increasing usage of indirect advertisements and its effects /

Creator

Abraham, Niju. - 1424014

Contributor

Department of Media Studies

Description

Advertising is not at all a new term for the contemporary world. Brands have been using advertisements for the promotion and popularity. As an industry which needs a lot of creativity, advertising industry had undergone a lot of changes. According to the time and trend advertising industry found various changes and practised it. Here the researcher is trying to find out the latest trend in the advertising industry.

Source

Master of Arts in Media and Communication

Date

2016-01-31

Publisher

CHRIST (Deemed To Be University)

Subject

Media Studies

Format

PDF

Language

English

Type

Masters Dissertation