Increasing usage of indirect advertisements and its effects /

http://archives.christuniversity.in/disk0/00/00/71/60/01/1424014_Niju_Abraham.pdf

Title

Increasing usage of indirect advertisements and its effects /

Subject

Media Studies

Description

Advertising is not at all a new term for the contemporary world. Brands have been using advertisements for the promotion and popularity. As an industry which needs a lot of creativity, advertising industry had undergone a lot of changes. According to the time and trend advertising industry found various changes and practised it. Here the researcher is trying to find out the latest trend in the advertising industry.

Creator

Abraham, Niju. - 1424014

Source

Master of Arts in Media and Communication

Publisher

CHRIST (Deemed To Be University)

Date

2016

Contributor

Department of Media Studies

Format

PDF

Language

English

Type

Masters Dissertation

Collection

Citation

Abraham, Niju. - 1424014, “Increasing usage of indirect advertisements and its effects /,” CHRIST (Deemed To Be University) Institutional Repository, accessed September 20, 2024, https://archives.christuniversity.in/items/show/1368.

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